1. What is the ‘Marketing Mix’ and why is it important? The marketing mix is defined as the set of controllable marketing variables that the company blends to produce the response it wants in the target market. The marketing consists of the four P’s which are product‚ price‚ place and promotion. The product is something that satisfies the customers need. Marketers need to know about their product so that they can market to their target customer. Price is the amount of money that the customer
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2.1 INFORMATION RETRIEVAL 2.1.1 What is Information Retrieval? The construal of the term information retrieval can be very broad. Just getting a credit card out of your wallet so that you can indite in the card number is a form of information retrieval. However‚ as an academic field of study‚ information retrieval might be defined thus: Information retrieval (IR) is finding material (customarily documents) of an unstructured nature (conventionally text) that satiates an information need from within
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one ’s thoughts. So a basic type of information technology might be the proverbial string tied around one ’s finger to remind or inform you that you have some specific task to accomplish today. Here the string stands in for a more complex proposition such as “buy groceries before you come home.” The string itself is not the information‚ it merely symbolizes the information and therefore this symbol must be correctly interpreted for it to be useful. Which raises the question‚ what is information itself
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Explain the term ”management” in brief?– 2 marks Management is coordinating all the resources of an organization through the process of controlling‚ organising‚ motivating and planning (COMP) in order to achieve its goals. This process starts at the top and continues in more or less degree at every level of the organization. State any two characteristic features of management? Distinct activity: * Management is a distinct activity‚ which consists of communicating‚ organizing‚ motivating‚
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Human services professional" is a generic term for people who hold professional and paraprofessional jobs in such diverse settings as group homes and halfway houses‚ correctional‚ intellectual disability‚ and community mental health centers; family‚ child‚ and youth service agencies‚ and programs concerned with alcoholism‚ drug abuse‚ family violence‚ and aging. Depending on the employment setting and the kinds of clients served there‚ job titles and duties vary a great deal. The three populations
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Lenin was working on the land that the Bolsheviks had and trying to ensure that it did not fall into the hands of the whites‚ Trotsky began to eradicate people who were against the Bolsheviks. As a military commander he was able to do with the army what he wanted and despite being untrained‚ his philosophy and organisation meant that he excelled in the role. His philosophy was simple and strict - if a commander in the field failed; he paid the price‚ if a whole unit was at fault; they paid the price
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Wireless Security Problems and Solutions INDEX: 1. Abstract……………………………………3 2. Introduction………………………………..3 3. WEP and the Small Network……………...4 4. Larger Wireless Environments…………….5 5. VPN……………………………………….6 6. War Driving and War Chalking…………...6 7. Conclusion…………………………………8 8. Biblography………………………………..9 Abstract: The need for security on any network is apparent: the prevention of eavesdropping and the desire for authentication has been the main focus of many network administrators
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INTRODUTION 1.1: BACKGROUND OF THE STUDY Food security according to World Bank(1996) means access by all people at all times to enough food for an active and healthy life. Hence‚ the success in production and distribution plays an important role in food security. Food security requires access to food both in terms of availability which is described by the ability of the people to get food and for the people to buy the food. Food security is dependent on agricultural production‚ food
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Why is Creativity So Important In Modern/Progressive Companies Today? Progressive companies today usually conjure up characteristics of being forward thinking‚ proactive‚ willingness to learn from others‚ the willingness to be open to criticism and daring to be different. Some of the names that come to mind includes the predictable‚ admired few like Apple‚ Google and General Electric. They all embody the above stated qualities. The underlying common denominator of these qualities is actually creativity
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ACTG 2010 Winter 2013 Final Exam-AID Package Tutor: Balpreet Singh (bsingh13@schulich.yorku.ca) Preface This document was created by the York University chapter of Students Offering Support (York SOS) to accompany our ACTG2010 Exam-AID session. It is intended for students enrolled in any section of Introduction to Financial Accounting – ACTG2010 course who are looking for an additional resource to assist their studies in preparation for the exam. References Friedlan‚ John. Financial
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