1) What are Virgin Group’s distinctive resources/capabilities?The Virgin BrandFirstly‚ the Virgin brand is valuable in the form of brand equity‚ where ‘Virgin’ is one of the most recognised brand names in the UK‚ and is also well-known in other important markets including Europe and the U.S.A. Based on 1990s research‚ the Virgin brand was recognised by 96% of UK consumers (Case‚ p.685). Secondly‚ it is rare for a brand to have such positive consumer perceptions; which include value-for-money‚ fun
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The art that I found the most interesting in the book “Gardner Art through Ages: The Western Perspective” was a painting named Birth of the Virgin. This painting is on chapter 14 page 415 and is figure 14-14. It is a large triptych meaning three part panel. The panel is separated by two white piers and includes arches at the top of each section. It was painted with Tempera on wood. It was created by Pietro Lorenzetti‚ an Italian Gothic painter of the Sienese school. Pietro Lorenzetti was a student
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TYPES OF CORPORATE DIVERSIFICATION When a firm chooses to diversify‚ it faces a decision as to how related the new business(es) is(are) to the existing businesses of the firm. When Charles Bluhdorn was CEO of a company called Gulf+Western in the 1950s‚ he diversified into a host of industries: motion pictures (Paramount Pictures‚ the makers of The Godfather‚ Chinatown‚ and other movies)‚ clothing‚ cigars‚ zinc mines‚ auto parts‚ and sugar‚ among others! In contrast‚ a company such as Cooper
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10 children. Between the years 1966 to 1986‚ her husband served as the Executive Secretary of then President Marcos. Her husband’s work drew her into the charmed circle of the Marcoses. * Her 1952 short story‚ (the widely anthologized) “The Virgin”‚ won two first prizes: of the Philippines Free Press Literary Awards and of the Palanca Awards. In 1957‚ she edited an anthology for the Don Carlos Palanca Memorial Awards for Literature‚ which English and Tagalog prize-winning short stories from
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Article 2 * Corporate Reputation – the most important company asset? * The current widespread public backlash against business and its perceived unethical practices has left industry leaders scrambling to protect and nurture their corporate reputations. While the concept of business having to earn its’ social – as well as its legal- licence to operate‚ is now well-entrenched with the major business leaders around the world‚ many now find themselves having to incorporate the two sources
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Can you defend the basic philosophical rationale behind Progressivism? The progressive movement of turn of the century America wanted to address economic‚ political‚ and cultural inequalities that had grown during the process of American industrialization. Progressives believed that the government should be on the forefront of addressing issues‚ such as the uneven balance of wealth between big business and ordinary workers; protecting the social welfare‚ human life‚ and well-being of the citizenry;
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“Like a Virgin” was full of innuendos and inter-textual meanings and the video further expands the controversy of the song. Madonna was featured leaving the Brooklyn bridge on a boat and travelling to Venice. The action of the clip is shot in Venice’s Piazza San Marco and features a provocative-looking Madonna on a gondola‚ a lion walking between the columns of the piazza and the statue of San Marco and alternative scenes of the performer singing as she walked through marble rooms and wore a wedding
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Shelley Mantei vixendoll_13@hotmail.com Virgin: Branding Culture Subject: Virgin Group Ltd. Sir Richard Branson started with a student magazine and a mail order record company in 1971. His Virgin empire is now comprised of over 200 companies [Fig.3] and spans three continents. Not only is Virgin one of Britain ’s most respected brands‚ but it is also becoming an international superbrand. They are involved in planes‚ trains‚ finance‚ soft drinks‚ music‚ mobile phones‚ holidays‚ cars‚ wines
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harm. She tells him that f he longs to be with Ceria‚ he can no longer rule Ithaca. Verizo Iphonios’ crew tries their best to keep the two lovers apart‚ but if Iphonious decides to be with Ceria‚ he will no longer be in line to control Ithaca. I‚ The Virgin Queen‚ believe
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"Bloody Mary and the "Virgin Queen" Mary and Elizabeth Tudor were both‚ by all accounts‚ strong and intelligent women endowed with many of the qualities that mark a successful ruler. However‚ only Elizabeth’s legacy is a positive one; her reign has been called the "Golden Age" of England‚ and she remains a heroine in popular history and even modern film. Mary’s reign is scowled at‚ and seen by most as a brief unpleasant period preceding the glorious ascension of Elizabeth. To account for this
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