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    American Values DP Rasmussen College In today’s multicultural‚ pluralistic society that we call the United States‚ our values are viewed as goals that are attainable by all. But this is truly a difference of opinion and is questionable on what is believed to be valued. According to Sociologist Robin Williams (1965)‚ he identified ten values that are shared by Americans. Although there are more than ten values existing today‚ I will only be commenting on three that I believe to be common American

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    best. To achieve all this‚ a company must go through a vigorous research about the consumer awareness and their requirements‚ to provide them with better services. In this report a sincere attempt has been made to study on awareness of mutual fund‚ where people would like to park their money. This report is based on the market survey and research conducted to determine the “CONSUMER AWARENESS OF MUTUAL FUND”. The topic “Consumer Awareness of Mutual fund and prospective customers” is selected keeping

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    | Consumer perceptions about Engro’s “Omung Lassi” | A RESEARCH REPORT | CONDUCTED FOR COURSE: Methods in Business Research SECTION: C FACULTY: Ms. Saadiyeh Said RESEARCH CONDUCTED BY: Muhammad Taha Kalam 11388 Shahroz Ali 13112 Qazi Muhammad Zulqarnain-ul-Haq 12115 Syed Aabir Haider 10572 Muhammad Haris Ali 11241 | Letter of Transmittal To ;Ms. Saadiyeh Said Course Instructor ; Methods in Business Research Section C Institute of Business Management (IoBM) This document is a report that

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    於新校舍或其他院校上課。上課地點如有任何更改,學院會儘早通知有關學生。 香 港 知 專 設 計 學 院 開 辦 設 計、印 務、紡 織 及 製 衣 學 科 的 課 程,其 位 於 將 軍 澳 的 新 校 舍 預 計 於 2010 / 11 學 年 啟 用 。 學 生 暫 須 於 香 港 專 業 教 育 學 院 有 關 分 校 上 課 。 200 8/09 學 年 將 於 20 08 年 9 月 8 日 開 課 , 學 院 會 稍 後 將 上 課 時 間 通 知 學 生 。 PTE-PS5 & PS3 Notes on Acceptance of Offer and Registration

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    Segmentation • Customers’ insight Step 2 Step 3 WHAT WE ARE SELLING (benefits) & WHY SHOULD THEY BELIEVE (RTBs) • Define consumer target • Product features: unique selling points • Rational benefits: what they will receive • Emotional benefits: how they feel WHAT WE WANT ADVERTISING TO DO FOR THE BRAND (STRATEGIC CHOICES): • Define where brand is on brand love curve • Choose a strategy for it Step 4 Step 5 WHAT PEOPLE THINK‚ FEEL (DESIRED RESPONSE) WHAT THE LONG RANGE FEELING IS THAT BRAND EVOKES

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    WHAT ARE THE BASIC AMERICAN VALUES AND BELIEFS ? Sociologist Robin Williams attempted to offer a list of basic values in the United States: Achievement‚ efficiency‚ material comfort‚ nationalism‚ equality and the supremacy of science and reason‚ over faith.  There are certain ideals and values‚ rooted in the country’s history‚ which many Americans share. These are: FREEDOM‚ INDIVIDUALISM‚ PRAGMATISM‚ VOLUNTEERISM‚ MOBILITY‚ PATRIOTISM‚ PROGRESS‚ AMERICAN DREAM.  FREEDOM – Americans commonly regard

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    Product Appearance and Consumer Product Evaluation: A Literature Review This section describes the roles of product appearance in the process of consumer evaluation and choice. For this aim‚ literature in the fields of product development‚ product design‚ consumer behavior‚ marketing‚ and human factors has been searched. The literature shows that the visual appearance of a product can influence consumer product evaluations and choice in several ways. Several authors considered the role of product

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    In William Shakespeare’s The Merchant of Venice‚ prejudice is a predominant theme and it is displayed in numerous ways. A dominant form of prejudice in the play is prejudice against religion by both the Christian and the Jewish believers. Other minor but important forms of prejudice displayed are against races and against various types of disabilities. Shakespeare demonstrates that during his era‚ in the Elizabethan Era‚ prejudice wasn’t frowned upon like it is today in present society. Shakespeare

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    rules to men of various nations‚ ethnicities‚ and religions. Also like Venice‚ the hidden bias of the casket test is fundamentally Christian. To win Portia‚ Bassanio must ignore the gold casket‚ which bears the inscription‚ “Who chooseth me shall gain what many men desire” (II.vii.5)‚ and the silver casket‚ which says‚ “Who chooseth me shall get as much as he deserves” (II.vii.7). The correct casket is lead and warns that the person who chooses it must give and risk everything he has. The contest combines

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    ZENITH International Journal of Multidisciplinary Research Vol.1 Issue 1‚ May 2011‚ ISSN 2231-5780 CONSUMER PROTECTION AND CONSUMERISM IN INDIA Ms Kiran Chaudhry*;Ms Tanu Chandhiok**;Mrs Parveen Dewan*** * Assistant Professor‚ Shivaji College‚ University of Delhi‚ Delhi‚ India **Lecturer‚ Yamuna Group of Institutions‚ Gadholi‚ Jagadhri‚ Haryana‚ India *** Principal‚ Sanatan Dharam Model School Jagadhri‚ Yamunanagar‚ Haryana‚ India __________________________________________________________________

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