(1)What is marketing? According to Philip Kotler‚ “Marketing is human activity directed at satisfying needs and wants through exchange process”. There are many definitions of marketing but one of the simplest explanations is that: “Marketing is getting the right product or service in the right quantity‚ to the right place‚ at the right time and making profit in the process”. Marketing deals with identifying and understanding your customer and giving them what they want. It’s not just about advertising
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What Archaeological Evidence is there for work and Business in Pompeii? Like many towns in the Roman Empire‚ there were many jobs in Pompeii‚ and due to the fact that very few people had kitchens‚ many people owned restaurants‚ bars and various other “food shops”. As well as food shops other popular businesses included Fishmongers‚ Merchants‚ Weapon Smiths‚ Farmers and many more‚ most of the workers were however slaves. Fishing: Due to the fact that Pompeii was so close to the sea‚ a common
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this ethical system of belief. Other people also should be seen as valuable‚ dignified and with respect. If any action disrespects the moral value of any other human being‚ then it can be considered "right" in accord¬ance with this personal duty. The effects of things are produced as per the universality of laws and it is called Nature. Accordingly‚ the universal imperative of duty may be expressed thus: Act as if the maxim of your action were to become through your will a universal law of nature
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constantly changing to the point that business leaders must be able to quickly shift their thinking emphasis to address and grasp emerging issues and opportunities. Business leaders now have to be strong leaders. Business leaders have been forced to refocus their techniques and leadership skills to be results oriented and be creative problem solvers. Today‚ even in building a thriving small business requires leadership. However‚ the majority of people are not born as business leaders. Instead‚ circumstances
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In the dominant leading industry of movie video‚ such as with Blockbuster‚ Netflix‚ and Redbox‚ organizational behaviors can play a huge roll in the ignorance or denial that challenges are brewing. Netflix was Blockbuster Videos biggest competitor‚ with Redbox knocking on their door‚ by the end of their demise and the bankruptcy administration (Harrison‚ 2013). Most interestingly enough‚ Sawhney‚ Wolcott & Arroniz (2006) clearly outline several ways to innovation and points outs companies’ failure
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Personality: What makes you the way you are? - Science News - The Independent At some point in your life‚ you ’ve probably filled in a personality questionnaire ("Do you see yourself as....?")‚ and wondered as you ticked the boxes if there can really be any validity to such a simplistic way of assessing people. Surely the scores just reflect your mood on the day‚ or what you want the investigator to think. Surely everyone gives the same answer‚ which is "it depends". Or even if the scores measure
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present‚ analyze and interpret the accounts for the benefit of the owner and other interested parties. Key responsibilities of an accountant are the preparation and analysis of financial reports which include income loss statements‚ tax return issues and balance sheets. They may also offer services to the public in need of financial advice and expertise. Accountants also act as management and corporate caretakers‚ taking care of small business matters. Accountants perform a wide range of tasks like
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What is JackCow.com? JackCow is one of the fastest growing collective-buying platforms that offer daily deals on the coolest stuff to eat‚ see‚ and buy in Malaysia. We are dedicated in bringing deals as low as 50% - 90% off every day to be enjoyed by everyone. JackCow provides discounted coupons to the community exclusively from merchant partners; which includes food and beverages‚ exclusive products‚ spas and massages‚ hotel accommodations‚ extreme sports‚ vacation packages‚ and many more interesting
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of ethics is a code determined by what is "right" and "wrong." Ethics also refers to a code of conduct that guides an individual in dealing with others. -Norms for conduct that distinguish between acceptable and unacceptable behavior. 2. Define Moral -relating to‚ dealing with‚ or capable of making the distinction between right and wrong in conduct. 3. Differentiate the two Ethics = a set of good values commonly or
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What should Altius’s objectives be? What trade- off’s must it manage? With Altius staying just focussing with the manufacturing top of the line golf balls‚ their business would only continue to drop. Fortunately the brand value of Altuis was recognised and respected very much by many top notch golfers of the country‚ but this does not mean that they had a lot of profits. Focusing on the low price golf equipments‚ such as Elevate golf ball and changing the marketing strategy from targeting proficient
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