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    Rural Consumer Behavior with Regard to Selected FMCGs Consumption Patterns and Brand Usage: A Study A Sarangapani* and T Mamatha** Marketing of FMCGs (Fast Moving Consumer Goods) plays a pivotal role in the growth and development of a country irrespective of the size‚ population and the concepts which are so interlinked that‚ in the absence of one‚ the other virtually cannot survive. It is a fact that the development of FMCG marketing has always kept pace with the economic growth of the country

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    Brand Recall

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    Research Paper “Brand recall of car manufacturing companies (in India)” INTRODUCTION While automobiles were introduced to India in the late 1890 ’s‚ the manufacturing industry only took off after independence in 1947. The protectionist economic policies of the government gave rise in the 1950 ’s to the Hindustan Motors Ambassador‚ which is still ubiquitous in the roads and highways of India. Hindustan Motors and a few smaller manufacturers such as Premier Automobiles‚ TATA Motors‚ Bajaj

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    Brand Knowledge

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    Brand Knowledge Structure and Brand Elements What is Brand Awareness? Recognition versus recall – Brand versus situation cues Awareness depth versus breath – Brand versus situation linkages Why is brand awareness important? A necessary condition for inclusion in the set of brands being considered for purchase – A sufficient condition for choice in low-involvement decision settings – Influences the nature and strength of association – Brand Image Brand Perceptions through Associations

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    Lama 1 Sandip Lama Instructor Kennedy Anthropology 3 12 September 2014 You are what you speak In the article “Whorf Revisited: You are what you speak‚” the writer Guy Deutscher talks about Sapir - Whorf’s famous controversial hypothesis. The ethnography is written in style of realist‚ because the theories are looked at objectively and scientifically. The article is also written in critical style‚ since list of measurements‚ evidences are given‚ and it is written analytically. The range of the

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    Brand and Pepsi

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    in 1898 by Caleb Bradham‚ who made it at his home where the drink was sold. It was later labeled Pepsi Cola‚ named after the digestive enzyme pepsin and kola nuts used in the recipe. Bradham sought to create a fountain drink that was delicious and would aid in digestion and boost energy. In 1903‚ Bradham moved the bottling of Pepsi-Cola from his drugstore to a rented warehouse. That year‚ Bradham sold 7‚968 gallons of syrup. The next year‚ Pepsi was sold in six-ounce bottles‚ and sales increased

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    Ruminant Digestive System Complex structure with four compartments Source: Animal Feeding and Nutrition (Jurgens) Ruminant Characteristics Primarily herbivores Cattle‚ sheep‚ goats‚ deer‚ elk Camelids are “pseodu” ruminants 60-75% of ingesta fermented by microbes before exposed to gastric juices Mouth Tongue Used more by cattle and goats (also use lips) Teeth No upper incisors Used more by sheep (use lips to “sort” feed) Saliva Continual production Cattle: 12 gal/d vs Sheep: 2 gal/d No enzymes;

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    What Are You Proud Of?

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    What Are You Proud Of? By: Mulki Abshir Certain things happen in your life that you never forget; sometimes they’re happy moments‚ other times sad moments and sometimes they’re even powerful moments like when it’s your turn to be bullied. I’ve always thought that when your friends or you get bullied‚ by ignoring the bully would make them leave you alone but I realized it just makes things worse. It was 3rd grade in Elementary School‚ a year that I realized something important. So far

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    What Defines You

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    What defines you? Adam Woodworth 23 April 23‚ 2013 Composition 1 Instructor: David Flannery As you might guess‚ being in the military can be one of the most boring jobs you will ever have. After all‚ you are being trained to kill people and break things‚ but how often do you really get to do that? You train in the sun‚ rain‚ and sleet and pose the possibility you’ll wind up pushing paperwork and dealing with politics down range. You’ll also waste more ammo shooting at paper targets than you

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    What Are You Proud Of

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    What Are You Proud Of? By: Mulki Abshir Certain things happen in your life that you never forget; sometimes they’re happy moments‚ other times sad moments and sometimes they’re even powerful moments like when it’s your turn to be bullied. I’ve always thought that when your friends or you get bullied‚ by ignoring the bully would make them leave you alone but I realized it just makes things worse. It was 3rd grade in Elementary School‚ a year that I realized something important. So far

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    brand

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    SUBJECT - PUBLIC RELATIONS MANAGEMENT CLASS - S.Y. BMS DIVISION - A SEMESTER - IV PROF. INCHARGE - NIKISHA KUKREJA COLLEGE - R.D. NATIONAL COLLEGE YEAR - 2013 - 2014 BRAND AMBASSADOR Nirali koradia is an animal lover through. In addition to being a long-time claws and paws supporter‚ she founded Bonaparte’s Retreat‚ Tennessee-based dog rescue organization where people in need and animals in need help prepare each

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