Lecture 5: PRICE AND PLACE Price: - Define the pricing concept and explain different pricing methods ( cost oriented‚ competitor oriented and market oriented pricing) -Explain pricing strategies for new products( market penetration and market skimming) AND existing products. ( Understand condition and when we can use it) -Consider ethical issue in pricing ( don’t think it will be on the exam) PLACE: Define place(distripution) concept and explain the role of intermediaries in distribution
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Toyota’s European Operating Exposure 1. Why do you think Toyota had waited so long to move much of its manufacturing for European sales to Europe? By 2001‚ Toyota’s operating losses in Europe had reached 9.9 billion Yen. Much of this loss was due to Toyota’s operating exposure which was a result of the sliding value of the euro with respect to the Japanese Yen. Between early 1999 and early 2001 (2 year ~ medium-run time horizon)‚ the euro had fallen by approximately 28% with respect to
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their purpose is not what they thought it was. For instance‚ in the story‚ “A Clean‚ Well- Lighted Place” an old man had his purpose‚ which was his wife‚ and lost it. He had to find a new purpose which was the Café. In the poem‚ “The Snow Man” his purpose is the winter. The article‚ “A Hunger Artist” is about a man whose purpose is to entertain his audience. All the people in these stories have found their purpose in life. To begin with‚ in the story‚ “A Clean Well-Lighted Place “ an old man who struggled
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had to jump into the ocean to retrieve Savannah’s purse. This is how he met the love of his life. He is twenty three years old ‚and still hasn’t found true love. John Tyree’s home town is Wilmington‚ NC. John gets stationed in a couple different places throughout the book. First he was stationed in Germany.
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The World would be a better place if the environment that we’re living was clear. According to me‚ our life is threatened and our environment isn’t healthy for us to live anymore. Air‚ soil‚ and water in many parts of the earth were seriously polluted by industrial and chemical waste. Because of increasing amounts of carbon dioxide‚ global warming has occurred. It led to a lot of effects. It makes the climate change. As a result‚ flooding‚ hurricane‚ tsunamis‚ tornados‚ and cyclone happen everywhere
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safety. Strategy of the Indian Railways for accident prevention include progressively achieving reduction in accidents attributable to human failure by way of introduction of modern technologies and devices and mechanization of maintenance. Safety measures taken by the Railways include timely replacement of over-aged assets‚ adoption of suitable technologies for upgradation and maintenance of track‚ rolling stock‚ signaling and interlocking systems‚ safety drives‚ greater emphasis on training of officials
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OF MULTICULTURAL TEAMS The increasing number of multinational companies‚ the expand global market place and the diversity of the customers across cultures require new points of view. More and more companies use multicultural teams to develop new products or business solutions. Multicultural teams are task oriented groups of people from different cultures. Well managed multicultural teams thanks to the different point of views of their team members can superior national teams in the number of possible
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are Operating System (OS)‚ Network Management (NM) and Communication for Automotive embedded systems to increase and improve the Software Portability and Reusability. This document only focuses on the OSEK operating system. Today automotive vehicles have very strict real time requirements and to manage the complexity of electronic control units is very difficult as compared to previous 20 years ago that’s why we are using OSEK Operating system to achieve mandatory functionality
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Toyota’s European Operating Exposure 1. Why do you think Toyota had waited so long to move much of its manufacturing for European sales to Europe? Toyota‚ like most manufacturers‚ wished to continue to enjoy the benefits of scale and scope economies in manufacturing as long as possible‚ and had resisted the movement of more and more of its manufacturing into the local and regional markets. 2. If the British pound were to join the European Monetary Union would the problem be resolved? How likely
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well do you think standardized test measure your abilities? There are plenty of questions of whether or not standardized test can measure your abilities for life‚ but one answer remains firm in my perspective: Standardized test cannot measure one’s achievement in the qualities such as the ability to think critically or someone’s human traits that are so important when it comes to real life skills. Therefore‚ I do not think that a standardized test can measure one’s ability. As there are more important
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