DIFFERENCES BETWEEN MARKETING & SELLING Compiled by : Prof.(Dr.) Sameer Sharma‚ Amity University‚ NOIDA. S.No.MarketingS.No.Sales 1Marketing starts with the buyer and focusesconstantly on buyer’s needs.1Selling starts with the seller and is preoccupied allthe time with the seller’s needs.2Seeks to convert “customer needs” into‘products’.2Seeks to convert ‘products’ into “Cash”.3Views business as a customer satisfying process.3Views business as a goods producing process.4Marketing effort leads
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This theory highlights the perhaps obvious point that a satisfied need is not a motivator of behaviour. A salesperson who already receives a more than adequate level of remuneration may not be motivated by additional payments. The theory implies that what may act as a motivator for one salesperson may not be effective for another. This follows from the likelihood that different salespeople will have different combinations of needs. Effective motivation results from an accurate assessment of the needs
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Be the manager question1: What kinds of organizing and controlling problems is Achieva suffering from? 1. Apparently Achieva is operating according to the scientific management which focuses on the work and tends to ignore the employees. The problem in Achieva is that the employees are not feeling appreciated when delivering the work perfectly. This could cause the workers to minimize the amount of effort they’re exerting‚ due to the lack of motivation by the managers. In addition to that‚ the
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The location I chose for my report and would love to see for my personal pleasure is Yellowstone National Park. Yellowstone National Park is a national park located primarily in Wyoming‚ although it also extends into Montana and Idaho. It was established by the United States congress and signed into law by President Ullysses S. Grant on March 1‚ 1872. It is three thousand four hundred and sixty eight square miles. It also is the oldest‚ largest and most popular national park in the continental
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What people remember shapes their understanding of themselves and their world. Who are we and do we even understand ourselves in our space before we try understanding anything else? In our rather busy lives today‚ we sometimes forget to take deep breaths and look at ourselves for who we really are. Our memories are there to guide us to establishing who we are. The line between selective memory and short term memory is dependent on our world. What we chose to remember someone else doesn’t and it
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Lecture Notes 2.1 What Goods and Services are Produced? A. What We Consume 1. In the United States‚ medical care is the single largest consumption category. 2. Over time‚ incomes in the United States have increased and our expenditure on necessities has fallen as a percentage of income while expenditure on services has risen as a percentage of income. B. What We Produce Most of what we consume is produced in the United States‚ and most of what we produce is services. 1. As a percent of
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Managers and Leaders Leadership and Management though they are at times used as meaning the same‚ they are different and should not be used interchangeably. The many and similar definitions of leadership and management have made it very difficult to differentiate the two (Stogdill ‚ 1974). “Leadership is about articulating visions‚ embodying values and creating the environment within which things can be accomplished” (Richards and Engle‚ 1986‚ p‚ 206) Whilst “Management works out how to achieve
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Should people have the right to rescue services if they put themselves at risk? Thousands of people have climbed Mount Everest. Some make it to the top‚ but most don’t. Rescue services are called every day by climbers of Mount Everest. I think that people should have the right to rescue services even if they’re putting themselves at risk‚ because it’s not right‚ businesses wouldn’t have as much work‚ and if people didn’t have the rights‚ the number of deaths would increase. First of all‚ it’s not
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a black person named Jenny Slew felt that freedom was being restricted. Therefore‚ Spinster Slew file a suits against their master John Whipple because it was only righteous that his family was entitle to freedom and Slew’s wanted to claim what was rightful theirs. Subsequently‚ to what John Whipple believe the Judge granted the Slew’s their freedom and gave them a suffice winnings for negros in those times. 2. The Selling of Joseph was a pamphlet wrote by Judge Samuel Sewall that took place in
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There is a simple saying” the challenges and opportunities are co-existed”. As a new manager‚ he shall find out what the major challenges and the most valuable opportunities in the chaos‚ to lead the company into an industry from the right road towards the right direction. Since 2008‚ the finance crisis has made the whole world economy completely different. The rate of unemployment keeps quite high in most of developed countries‚ the price of real estate dropped to the historical low in America
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