Search Engine Strategies Perhaps the most important -- and inexpensive -- strategy is to rank high for your preferred keywords on the main search engines in "organic" or "natural" searches (as opposed to paid ads). Search engines send robot "spiders" to index the content of your webpage‚ so let’s begin with steps to prepare your webpages for optimal indexing. The idea here is not to trick the search engines‚ but to leave them abundant clues as to what your webpage is about. This approach is called
Premium Search engine optimization
Out Of Many‚ One “Two Ways to Belong in America” published in the New York Times in 1996‚ written by Bharati Mukherjeee is her personal experience about how she decided on becoming an American citizen and her sister Mira’s decision to keep her Indian citizenship‚ and live as legal resident is the USA. This story was written to address various changes in immigration laws during that time when the American government decided to restrain legal residents living in the United States from some rights
Free Immigration to the United States United States
E-Commerce today 1. Use of Internet‚ digital commercial transactions between organisations and individuals. 2. Money exchange in return of products and/or services. 3. Began in 1995‚ 1st internet portals: netscape.com => new media (ads and sales). 4. Exponential growth curve => it is slowed down only in 2008 (to 16% annual growth!)‚ FYI: „dot-com” bubble burst in March‚ 2008. Companies were failed‚ yet many others not (i.e.: Amazon‚ eBay‚ Expedia‚ Google). 5. 1.4 billion people
Premium Customer relationship management Customer service Google
Introduction to E-Commerce 1. Allows organizations to exchange information relating to the sale of goods and services through the integration of three elements: a. Communications b. Data management c. Security capabilities 2. Traditional vs E-commerce a. Information exchange and processing b. Authentication and nonrepudiation c. Customer service 3. E-commerce models a. Business to customer (B2C) i. Businessa
Premium Electronic commerce
Part IV. The global marketing mix 2. Global pricing strategy 1 Cheap and cheaper… 2 Expensive and more expensive… 3 1. Basic pricing concepts Introduction Price: the amount charged to customers/consumers in exchange for goods or services Market price: the price that prevails in the market for a particular good at a specific time 3 key elements of market price: supply‚ demand and time Eg: hotel prices – peak season during summer – higher prices driven by the demand (more
Premium Pricing Marketing
E-commerce is a progressively prevalent trend amongst retailers in Canada. Canadian consumers spent $16 billion dollars online in 2010‚ and researchers are forecasting the online spending to double to $30 billion by 2015 . Shoppers are becoming increasingly comfortable with acquiring high-consideration goods online (e.g. clothing and electronics). Additionally‚ US retailers that offer greater selection‚ such as Target and Nordstrom‚ are beginning to introduce their offerings to the Canadian market
Premium Retailing Online shopping
Chapter 1 Introduction to E-commerce Objectives Define e-commerce and describe how it differs from e-business. Identify and describe the unique features of e-commerce technology and discuss their business significance. Recognize and describe Web 2.0 applications. Describe the major types of e-commerce. Discuss the origins and growth of e-commerce. Explain the evolution of e-commerce from its early years to today. Identify the factors that will define the future of e-commerce. Describe the major
Premium Internet World Wide Web
industry is highly competitive market‚ but is also highly concentrated with The Big 5 account for 75 percent of business turnover in the sector (ACCC 2005). In 2004 there was a case of price fixing in the car rental industry. Considerable fines handed out to companies involved in the cartel that fixed prices for one way car rentals between Alice Springs and Ayres Rock. The fines and costs in that case totaled $1.5 million (ACCC 2004)‚ which indeed sent
Premium Car rental Car rental companies
E-Commerce Risks and threats Dear Buyer/Broker/Trader‚ We know how difficult it is to be successful in a campaign against Time wasting and Fraudster Commodity Sellers‚ of which the internet is full. We have created our service company to fight such dangerous organizations because too many brokers‚ with family and children to feed‚ waste several months (some even years) chasing just Fake sellers and never understand the risk involved in being an accessory to a fraud. Please‚ consider how
Premium Petroleum Commodity market Legal documents
Complete Listing of Chapter Opening Cases‚ Insight Cases‚ E-commerce in Action Cases‚ and Case Studies CHAPTER 1 THE REVOLUTION IS JUST BEGINNING Opening Case: Pinterest: A Picture Is Worth a Thousand Words Insight on Technology: Will Apps Make the Web Irrelevant? Insight on Business: Start-Up Boot Camp Insight on Society: Facebook and the Age of Privacy Case Study: The Pirate Bay: Searching for a Safe Haven CHAPTER 2 E-COMMERCE BUSINESS MODELS AND CONCEPTS Opening Case: Twitter’s Business
Premium Marketing