1. Define/describe the 4 personality types of Freud/Fromm. Which of these personality types do you feel best describes your own personality? Describe a productive and unproductive version of your personality type. Do you know someone who is a productive narcissist? What characteristics do you find most beneficial in this type? There are three personality types according to Sigmund Freud: erotic‚ obsessive‚ and narcissistic. Erich Fromm added a fourth type‚ marketing. The erotic personality is one
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Activity 1 Submitted To: Activity 1: IDENTIFYING INNOVATION GAP Utilize the given text book and research in order to complete the worksheet (you can use as many pages or examples to answer them: “All organizations want to be innovative but seldom achieve it. They know it is key source of competitive advantage‚ but find it difficult to be an innovative organization.” Reasons identified by the researchers are that even though CEOs and employees have good intentions to become innovative
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The Rules of Innovation by Clayton Christensen is a breakdown of important variables that affect the probability of success in innovation. In the past innovation was seen as random and unpredictable‚ but based off his article the probability of innovation is on the rise with the success of mastering his variables. He classifies the four variables as: 1) taking root in disruption‚ 2) the necessary scope to succeed‚ 3) leveraging the right capabilities and 4) disrupting competitors‚ not customers.
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APPLE INC. June 13‚ 2013 Apple Inc.’s mission and vision is that it is committed to bringing the best personal computing experience to students‚ educators‚ creative professionals and consumers around the world through its innovative hardware‚ software and Internet offerings. In order to live out their mission and vision Apple designs Mac computers‚ the best personal computers in the world‚ along with OS X‚ iLife‚ iWork and professional software. Apple leads the
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My iTunes Library and How It Defines Me “New York is more than a tan that you’ll never lose‚” this quote is by Lady Gaga‚ who is one of my favorite singers. Quotes like these are unique. This quote shares uniqueness with the music I listen to‚ which defines me and my personality. I consider myself to be a very unusual and colorful character. Anyone who didn’t know me should be able to figure out my personality just from listening to the music I own. This is primarily because I listen to a variety
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| Managing Innovation & Continuous Improvement | | | Franciane Manzoli | | | Table of Contents Part 1 3 Task 1 3 Task 2 4 Part 2. Development of options for the continuous improvement – by fostering creativity and innovation 5 Task 1 5 Task 2 6 Part 3. Develop options for continuous improvement - analyses 7 Task 1 7 Part 4. Implement innovative processes 9 Task 1 9 Part 1 Task 1 a) Some of the key systems and processes used within the organisation
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APPLE IN CHINA GAIN THE POWER BACK Table of Contents EXECUTIVE SUMMARY 3 A. ANALYSIS 4 I. Strategic Issue 4 II. Analyze the Apple situation 4 1. Student slave Labor: Chinese students forced to ’intern ’ at iPhone factory. 4 2. Warranty Scandal: Worse Warranty policy to China compare to other countries 5 3. Underdeveloped infrastructure: only 8 retail stores 5 4. Competition facts 6 5. Other facts: The relationship between China and USA 7 6. Conclusion about Apple strategic
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SWOTApple SWOT Strengths o Apple Love: “The majority of IBM and compatible users ‘put up’ with their machines‚ but Apple’s customers ‘love’ their Macs” o Perception of being a “hip” alternative & cultural force o Multimedia & design capabilities/software o Now compatible with Windows/Microsoft Office suite‚ and supports plug and play “peripherals” such as printers designed for Wintel PCs o Intel allowed Macs to run Windows and thus remove a long-standing disadvantage o
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Apple iPhone: How it has gained popularity in the mass market. INTRODUCTION This case study examines Apple Inc and aims to deconstruct how Apple has employed a variety of marketing techniques to understand its customers and deliver the iPhone to the global mass market. The iPhone has revolutionised the smartphone market through savvy customer driven product design and effective marketing. Bajarin (2011‚ p.1) suggests that with the global smartphone category projected to grow at 49.2% over the
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The article “When America Was Rocked” tells about how the American culture was changed and shaped throughout the 1940s and 1960s. One of the biggest changes was the amount of young people in America and the music they listened to. Young people at this time were being called reckless or rebellious. However most teenagers found out that they could express themselves better through music. Music at this time was sang only by white people‚ but a new genre called “race music” was becoming very popular
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