Literature Review on Marketing This part of the thesis deals with the research and critical comments on various literatures related with the marketing activities that can be implemented by a firm to improve their business performance. Marketing Strategy: According to Ferrell and Hartline (2010) Marketing Strategy is both art and science where the firm finds or plans ways to deliver their value by fulfilling the needs & wants of their potential customers. This helps in determining the marketing mix
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CHAPTER 2 REVIEW OF RELATED LITERATURE The review of related literature for this study focuses on different previous studies about working students locally and outside the country. These studies identify models and several case study of a working student including the reasons why students are force to work are also enumerated. (cited‚.) ( Hindi ako sure dito) Local Literature According to the Commission on Higher Education (CHED) about 216‚000 students in the country are currently juggling school
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REVIEW OF LITERATURE CUSTOMER SATISFACTION Customer Satisfaction‚ a business term‚ is a measure of how products and services supplied by a company meet or surpass customer expectation. It is seen as a key performance indicator within business and is part of the four perspectives of a Balanced Scorecard.In a competitive marketplace where businesses compete for customers‚ customer satisfaction is seen as a key differentiator and increasingly has become a key element of business strategy.There is
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Investigations 29 (2011) 90 –94 Seminar article The problem of plagiarism Melissa S. Anderson‚ Ph.D.a‚*‚ Nicholas H. Steneck‚ Ph.D.b a b Department of Organizational Leadership‚ Policy‚ and Development‚ University of Minnesota‚ Minneapolis‚ MN 55455‚ USA Research Ethics and Integrity Program‚ Michigan Institute for Clinical and Health Research‚ University of Michigan‚ Ann Arbor‚ MI 48109‚ USA Abstract Plagiarism is a form of research misconduct and a serious violation of the norms of
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Literature Review Paper (1935) Works Project Administration (WPA) created Mohammed Alharbi University Of Central Oklahoma Abstract This paper provides literature review regarding the functioning of the Works Project Administration (WPA) that was created in 1935. The WPA helped millions of Americans to find jobs during the period of Great Depression. For example‚ the WPA developed many significant programs in art‚ theater‚ music and writing in order to allow American artists and actors
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Review of the Related Literature Cucumber The cucumber (Cucumis sativus) is a widely cultivated plant in the gourd family Cucurbitaceae‚ which includes squash‚ and in the same genus as the muskmelon. The plant is a creeping vine which bears cylindrical edible fruit when ripe. There are three main varieties of cucumber: "slicing"‚ "pickling"‚ and "burpless". Within these varieties‚ several different cultivars have emerged. The cucumber is originally from India‚ but is now grown on most continents
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least ten (10) external sources [through paraphrasing‚ summarizing or quoting] into your work .Prepare a referenced list of the sources acknowledged in your essay. Your essay should be between 400 to 600 words. 2a.What is plagiarism? b. State at least five causes of plagiarism and suggest ways of solving them 4. With practical examples‚ differentiate between the documentation styles of the American Psychological Association (APA) and Modern Language Association (MLA). 5. Write a referenced list
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Literature Review Functionalist‚ Emile Durkheim‚ was one of the first sociologists to study the issue of suicide and this work has become known worldwide. Many have either refined his work or criticized it. Although Durkheim’s book Suicide: A Study in Sociology (1970) focused on suicide rates in some European societies‚ he was able to distinguish four types of suicide and he spoke about the type of person who would commit suicide. Two of the types of suicides Durkheim defined occurred in industrial
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Large investors and liquidity: a review of the literature Matthew Pritsker 1 Abstract A growing share of financial assets are held by large institutional investors whose desired trades are large enough to move prices in markets. Because large investors’ trades have “price impact”‚ asset markets are not perfectly liquid from their perspective. This illiquidity is likely to influence their decisions of which assets to hold and which assets to trade‚ and may influence how assets are priced. These
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AVOIDING PLAGIARISM 1. Which of the following would be considered as plagiarism? a. Not providing a reference when you have used somebody’s idea. b. Copying a few sentences from an article on the Internet without giving a reference. c. Not giving a reference when you use commonly accepted ideas‚ e.g. AIDS is a growing problem. d. Giving the reference but not using quotation marks when you take a sentence from another writer’s article. e. Taking a paragraph from a classmate’s essay without
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