examines the adaptation of the customer personality and brand personality and the effect of it on Attitudinal and behavioural loyalty and brand equity in the mobile phone industry in Tehran. Sample of study is 400 actual and potential customers of Samsung mobile in Tehran. The results show that adoption of brand personality and personality traits improve attitude and behavioural loyalty brand and brand equity. Keywords: Consumer Personality Trait‚ Brand Personality‚ Brand Loyalty‚ Brand Equity DOI:10
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What should Altius’s objectives be? What trade- off’s must it manage? With Altius staying just focussing with the manufacturing top of the line golf balls‚ their business would only continue to drop. Fortunately the brand value of Altuis was recognised and respected very much by many top notch golfers of the country‚ but this does not mean that they had a lot of profits. Focusing on the low price golf equipments‚ such as Elevate golf ball and changing the marketing strategy from targeting proficient
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Vulnerable Populations Lisa M Buschur HCS/531 Feb 2012 Dr. Deb S. Sandberg "Mental illness is nothing to be ashamed of‚ but stigma and bias shame us all." * Bill Clinton Vulnerable Populations Emotional and cognitive well-being are phrases used to describe mental health. Positive coping mechanisms and an assessment of suicide lethality are assessments providers consider when identifying a psychiatric patient. Those that suffer from mental health disorders are every- where‚ they are our
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Safeguarding and Protection of Vulnerable Adults. EDI Level 5 Diploma in Leadership for Health and Social Care and Children and Young People’s Services (England) 1. Understand the legislation‚ regulations and policies that underpin the protection of vulnerable adults. 1.1 Analyse the differences between the concept of safeguarding and the concept of protection in relation to vulnerable adults. 1.2 Evaluate the impact of policy developments on approaches to safeguarding vulnerable adults in own service setting
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Lipscomb Seminar Why Christians Should Watch “The Big Bang Theory” The Big Bang Theory is a show about adult nerds who happen to be prodigies at science. In every episode something enviably goes wrong‚ or a conflict arises. Five main characters makeup the core cast in the Big Bang Theory. These characters are Sheldon Cooper‚ Leonard Hofstadter‚ Howard Wolowitz‚ Rajesh Koothrappali‚ and Penny. The dynamics and interactions between these characters are what helped this show win an Emmy‚ GoldenGlobe
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Vulnerable Populations and Self-Awareness NUR/440 October 29‚ 2012 Dawn Talbert MSN‚ RN‚ BC-FNP Vulnerable Population and Self-Awareness Vulnerable populations are those with a greater-than-average risk of developing health problems (Aday‚ 2001; Sebastian‚ 1996) by virtue of their marginalized sociocultural status‚ their limited access to economic resources‚ or their personal characteristics such as age and gender (de Chesnay & Anderson‚ 2012‚ p. 5). Individuals with behavioral health
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Vulnerable Populations in Current Events • • What Discussing an event related to vulnerable populations. The Buddy System‚ by Maya Bell Published by MEDICINE‚ the Magazine of the University of Miami Leonard M. Miller School of medicine‚ the article address the role of community health workers in overcome the barriers to effective care for underserved populations in Miami‚ specifically HIV/AIDS population in Miami‚ where this disease is the principal death cause for
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copypasted The Samsung was founded by Byung-Chull Lee in 1938. First it started up with selling fish‚ vegetables and fruit to china. However‚ it was a success and became a co-operation in 1951. Moreover‚ Samsung began to expand they are business in financial‚ media‚ chemicals and ship building throughout the 1970’s. As a result‚ from 1958 onwards Samsung was recognised in making Televisions‚ Mobile phones‚ Radio’s‚ Computer components and other electronic devices‚ but in 1997 Samsung were dragged in
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Samsung’s current Segmentation Strategy. · GEOGRAPHIC Samsung focuses on rural area as well. It has Samsung Guru Segment for rural areas as well as Galaxy segment for urban areas. Samsung is one of the largest manufacturers of mobile phones‚ so they say Samsung has something for everyone. · DEMOGRAPHIC Samsung has mobile phones for youth‚ age of 16-29‚ for businessmen etc. for middleclass youth it has Samsung Guru which is for govt. lower class workers also. Guru has many
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How did Timex succeed the Swiss as world volume leader in the 1950s and 1960s? Timex toppled the world dominance of the Swiss by streamlining the watch making process therefore also making the process very scaleable. The Swiss had dominated in an era where very little competition existed. This paved the way for the Swiss and their high cost watch producers to remain dominant as consumers really had no alternative to turn to. Timex introduced watches using a combination of automation‚ precision
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