1. Explain the concept and purpose of marketing information (MIS) and decision support (DSS) systems (One paragraph). A marketing information system (MIS) brings together disparate items of data into a coherent body of information. An MIS also provides methods for interpreting the information the MIS provides. A marketing information system is a continuing and interacting structure of people‚ equipment and procedures to gather‚ sort‚ analyze‚ evaluate‚ and distribute pertinent‚ timely and accurate
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MARKETING AND SALESMANSHIP (REVISED CURRICULUM) MARKETING-I 3 HOURS CLASS XI MARKS: 60 Theory I. Introduction: Meaning‚ nature and scope of Marketing; Importance of Marketing; Difference between Marketing & sellings; Concepts of Marketing: Production concept‚ product concept‚ Sales concept & Marketing concept; Marketing Philosophies: marketing & societal marketing 15 II. Marketing Segmentation and Targeting: Meaning and importance; Bases of market segmentation: geographic‚ demographic
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In regards to the historic importance of following orders it in the Army‚ without the soldiers following the orders then there would be no structure and no control. Tasks that superiors and officers can’t‚ won’t‚ or don’t have time to complete will not get completed. Throughout history of this nation each unit has given orders with the thought they would get accomplished‚ without the following through of these orders many of the Army’s greatest victories could have and probably would have been defeats
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Catherine Ashley December 15th‚ 2012 Mr. Jones Western Civ Honors The concept of the polis is to identify the Greek city-state and show the Greeks citizenship to their city-state. Polis is where our word "politics" came from. The polis would be across between our word "government" and "culture" since the Greeks held that which we call culture is formed‚ shaped or controlled by the activities of the citizens of the polis. The polis was a type of force as well as alliance‚ thanks to it’s
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Concepts of Leadership | | Leadership is a process by which a person influences others to accomplish an objective and directs the organization in a way that makes it more cohesive and coherent. Program directors and managers can use this resource to inspire staff to higher levels of teamwork. This article defines concepts of leadership in terms of what a leader must be‚ know‚ and do. Reprinted with permission from Donald Clark. | Good leaders are made not born. If you have the desire and
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for Marketing Capital University of Economic and Business BTEC Center No. of Assignment: One Unit Level: H1 Unit Code: Unit 1 Unit Tutor: Di Jin Students: Dingjianyu ‚ Date of issue: 2011 Date of submission: 27th May 2011 Contents: 1Introduction 2 2Analyze marketing mix strategy adopted by each store including. 2 2.1 describe how products are developed to sustain competitive advantage 3 2.2 Explain how distribution is arranged
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The concept of the underclass Access to humanities The concept of the underclass As a lone parent myself‚ I have quickly realised over the years that there seems to be a prejudice towards certain types of individuals within our social stratification. Views that if a person is from a specific background will therefore fall into a certain bracket‚ suggesting then he or she must therefore be a
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PFC Hoskin‚ Wendy A 500 word essaying on following orders. What is the purpose of following orders or more relevantly why does a solider follow orders. Besides the obvious reasons of: avoiding getting yelled at‚ smoked or counseled. A solider follows orders to get the task at hand done. This ultimately leads to increased mission effectiveness and/or mission success. If a solider fails to accomplish an order‚ fails to follow an order or even out right refuses to listen to the order
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Questions 1) Which of the following is NOT a typical supply chain member? 2) All of the institutions in a channel are connected by various flows. These include physical flow‚ flow of ownership‚ payment flow‚ information flow‚ and ________ flow. 3) From the economic system ’s point of view‚ the role of marketing intermediaries is to transform the assortment of products made by producers into the assortment of products wanted by ________. 4) ________ conflict‚ which occurs between different
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CHAPTER 1 The concept of ‘Postmodernism’- A Theoretical Approach It is a cliché by now to say that we live in a postmodern world‚ and it is true that the word ’postmodern’ has become one of the most used‚ and abused‚ words in the language. Still‚ it is striking that not many people can say with assurance what this term actually means and involves. Some theorists suggest that ‘postmodernism’ refers to a mood or an attitude of mind‚ others define it as a literary‚ cultural
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