HISTORY OF WHIRLPOOL CORPORATION Founded 1911 Headquarters Benton Harbor‚ Michigan‚ USA Key people Jeff M. Fettig‚ (Chairman & CEO) Michael A. Todman‚ (President‚ Whirlpool North America) Paulo F.M.O. Periquito‚ (President‚ Whirlpool International) Industry Major appliances‚ Small appliances Products Clothes washers and dryers‚ refrigerators‚ freezers‚ dishwashers‚ ranges‚ compactors‚ room air conditioners‚ microwaves ovens‚ counter top appliances. Revenue ▲ USD 18
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INTEGRATING CASE 1: Transition at Whirlpool Tatramat: From Joint Venture to Acquisition Global Business Management John Heina November 28‚ 2012 I. According to the definition‚ a Greenfield investment is a form of foreign direct investment in which a parent company starts a new venture in a foreign country by constructing new operational facilities from the ground up. With the addition of new facilities‚ most parent companies create new long-term jobs
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On December 2011‚ Whirlpool accused Samsung Electronics Co. and LG Electronics Inc. of "dumping" washers made in Korea and Mexico into the U.S. market at prices below their production costs. According to Korea Yoongang Daily‚ Whirlpool determined that Samsung and LG have sold large washers in the U.S. at “dumping margins of 9.29 percent to 82.41 percent.” After investigating from January 2012‚ the US government reached to decision was a 9.29% tariff was imposed on Samsung Electronics and 13.02% on
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Erin Gedeon Project Three Global Business Management November 28‚ 2012 1. There were good points made in the case as to why Whirlpool decided to start a joint venture with Tatramat. These reasons were the global strategy of Whirlpool and the economic problems of Tatrmat. Though these are good reasons‚ I would have recommended that the two do not join in a joint venture. Instead I would have recommended the greenfield investment. A greenfield investment is when a parent company starts
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Social Responsibility of Whirlpool Corporation Whirlpool Corporation is a global manufacturer and marketer of major home appliances‚ with annual sales of more than $18 billion‚ more than 73‚000 employees‚ and nearly 70 manufacturing and technology research centers around the world. The company’s family of brands‚ including Whirlpool‚ Maytag‚ KitchenAid‚ Jenn-Air‚ Amana‚ Brastemp‚ Bauknecht‚ Consul and other major brand names to consumers in more than 170 countries. Whirlpool Corporation is traded
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Whirlpool their Code of Ethics A code of business ethics often focuses on social issues. It sometimes identifies the general principles about an organization’s beliefs on matters such as mission‚ quality‚ privacy‚ or the environment. At Whirlpool their Code of Ethics affirms the company’s responsibilities‚ obligation and duties to serve the world where it does business. The Whirlpool Corporation traditions of ethical behavior begin in 1911‚ when it was founded and has been passed from generation
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WHIRLPOOL CORPORATION GLOBAL PROCUREMENT | Cost Analysis | | | | | Whirlpool is the world’s largest producer and marketer of small and large home appliances such as mixers‚ food processors‚ washing machines‚ refrigerators‚ air conditioners‚ etc. Whirlpool also has a long standing relationship with Sears‚ which sells Whirlpool products under the brand name Kenmore. In addition to its North American presence (both manufacturing and sales)‚ Whirlpool also has a strong presence in Mexico‚ and
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Whirlpool ’s Quest for Global Leadership Table of Contents Introduction Strategic Profile and Case Analysis Situational Analysis General Environment Analysis Industry Analysis Competitive Environment Analysis Internal Analysis Identification of Environmental Opportunities and Threats and Firm Strengths and Weaknesses (SWOT Analysis) Strategy Formulation Strategic Alternatives and Evaluation Alternative Choice Strategic Alternative Implementation Action Items Action Plans Epilogue Conclusion Works
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Target Market Segmentation‚ Positioning Designed and developed in Europe‚ GREENKITCHEN is a Kitchen Eco-system concept. It supports a strategy to develop cutting edge products within technological reach that offer high energy-efficiency and reduce impact on the environment. Inspired by nature‚ GREENKITCHEN seeks out ways to adapt‚ reduce and recycle; using only what is needed for each task. It reduces waste that negatively impacts the environment‚ optimizing resources and imitating the cycles
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1. What is your assessment of Ryanair’s launch strategy? Ryan brothers took account about various factors when he launched his company‚ the key choices from were: first‚ they chose the most lucrative route possible (at the moment one of the most lucrative routes for their competitors)‚ and with a potential growth if they can attract passengers from train or sea ferries. In second‚ his position as late-movers‚ allowed them to enter in the market with a lower price than its competitors. A lower
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