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    Powerpoint Brewery

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    industry;

i. PESTEL analysis 

ii. A five forces analysis

What do you conclude?

2. For the four breweries outlined above explain;

a. How these trends will impact differently on these different companies

b. The relative strengths and weaknesses of each company.

1)

Introduction 

Refering to the case study on page 91‚ (Exploring Corporate Stragey‚ Johnson‚ Scholes and Whittington) an analysis has been carried out using PESTEL analysis and Porter’s five forces.

PESTEL Analysis

PESTEL is a method

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    PESTEL analysis of the macro-environment There are many factors in the macro-environment that will effect the decisions of the managers of any organisation. Tax changes‚ new laws‚ trade barriers‚ demographic change and government policy changes are all examples of macro change. To help analyse these factors managers can categorise them using the PESTEL model. This classification distinguishes between: • Political factors. These refer to government policy such as the degree of intervention in

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    Coca-Cola

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    discovered that two products were not enough to keep the corporation running. When using the PESTEL analysis‚ the first key component is to do an environmental scan (Finch‚ 2012). PESTEL is an acronym known as the six environmental factors which are the framework (Finch‚ 2012). The six environmental factors are political‚ economic‚ social‚ technological‚ environmental‚ and legal (Finch‚ 2012). The PESTEL analysis is based upon understanding forces and trends and can pertain to any given industry

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    Khan

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    PESTEL: POLITICAL ANALYSIS German Empire was created in 1871 by chancellor Otto von Bismarck. History dates back to holy German Empire (962-1806AD). The Reichstage‚ or elested parliament‚ had only a limited role in the imperial government. Post 1945: WW II Divided Germany in 2 parts: West Germany (Rish Germany) and East Germany (Poor Germany). Berlin: capital of Germany was also divided in 2 parts by way of “Berlin wall”. Location: central Europe. Area: 357‚104 Km2. Inhabitants 2008: 82‚2 Million

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    Reflective Journal

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    Outline the PESTEL factors driving change within the NHS. |PESTEL Analysis | | POLITICAL FACTORS |- Insufficient funding from the government; | | |- White paper liberating the NHS centralization; | | |-

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    Bus620 Wk 2 Assignment

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    PESTEL Analysis of Auto Industry Ashford University BUS620: Managerial Marketing (NAC1326B) Instructor: Geraldine Goodstone July 8‚ 2013 PESTEL Analysis of Auto Industry What is popular today may not be tomorrow; what is affordable today may not be tomorrow; what is promised today may not be tomorrow; what is doable or legal today may not be tomorrow; and what is cutting edge today may not be tomorrow. These are the facts of life and of business. In a world that is

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    GBE Assignment Brazil 1

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    Brazil Business Environment «Order and Progress» Doing Business in Brazil - Report Helena Schmyrin - 10036182 Paul Le Sénéchal - 10042674 Kévin Marques - 10042675 3939 words Table of Contents Presentation 4 PESTEL Analysis 5 1.1. Political 1.2. Economic 1.3. Social 1.4. Technological 1.5. Environmental 1.6. Legal 1.6.a. Introduction 1.6.b. Licences and Registrations 1.6.c. Main Types of Taxes 1.6.d. Employment Laws Politic & Economic Policies 2.1. Politic 2.2. Economic Future Prospects

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    CHAPTER 1 INTRODUCTION The topic and its context The Business and financial performance of a company – the topic is an imperative exercise‚ in which end users of financial statement must embark on in order to effectively gratify the need of those statements. One of the tools of analyzing financial situation is the application of ratio analysis side by side with other information significant to the company’s immediate sector (market conditions) and the economic environment in which the company

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    Intelligentsia

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    1 The history of Russia covers a wide variety of revolutionary activity‚ aimed at the toppling of the autocracy. For the most part‚ the early revolts were brought on by the common folk who lacked the necessary knowledge to implement reforms. In the early 19th century‚ however the direction changed as revolution began to come over noblemen after seeing the benefits brought about by the constitutions of other countries in Europe. Appropriately named after the unsuccessful uprising of December

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    Macro Environment

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    factors used in the environmental scanning component of strategic management. Some analysts added legal and rearranged the mnemonic to SLEPT; inserting environmental factors expanded it to PESTEL or PESTLE‚ which is popular in the United Kingdom. PESTEL Analysis The six environmental factors of the PESTEL analysis are the following: Political factors -Taxation policy -Trade regulations -Governmental stability -Unemployment policy Economical factors -Inflation rate -Growth in spending

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