Port Development & Logistics (Assignment 1) Student: Zhaofeng Cen Student ID: 171446 Unit Coordinator: Peggy Chen Unit Code: JNB516 Unit: Port Management and Strategy Course: MBA (Maritime and Logistics Management) Due Date: 27 August 2012 Word Count: 1646 words Abstract This essay can be divided into two parts. The first part answered the question about the evolution of port development based on existing conceptual perspectives
Premium Cargo Containerization Logistics
External Audit……………………………………………………3 PEST Analyses…………………………………………………………….4 SWOT Analyses…………………………………………………………...8 Part 2: Market Segmentation…………………………………………………….9 Customers Choice Factors………………………………………………...10 Segmentation Matrix………………………………………………………11 Part 3: Market Targeting and Positioning………………………………………13 Primary Target segment…………………………………………………...14 Position Map……………………………………………………………….15
Premium Marketing Target market
INDUSTRY ANALYSIS REPORT INDUSTRY ANALYSIS Logistics and Supply Chain Management (SCM) as an area of research has been getting increasing attention from academicians and practitioners over the last two decades since it may lead to reduced operational costs‚ improved delivery performance and increased customer satisfaction levels‚ thereby making an organization more competitive in terms of cost‚ quality‚ delivery and flexibility. The importance of logistics and SCM is increasing also due to globalization
Premium Supply chain management Logistics
2 C H A P T E R Operations Strategy in a Global Environment DISCUSSION QUESTIONS Human Resources 1. Global seems the better label for Boeing since authority and responsibility reside in the U.S.—the home country. Supply Chain 2. Six reasons to internationalize: Reduce costs‚ improve supply chain‚ provide better goods and services‚ attract new markets‚ learn to improve operations‚ attract and retain global talent. Scheduling 3. No. Sweetness at Coca-Cola is adjusted for
Premium Management Strategic management
ZARA’ AMAZING logistics Introduction Zara is the world’s largest apparel retailer. Its rapid growth is considered to be benefit from its strategy that can be highly responsive to changing trends with affordable price. It is claimed that design-to-sales cycle times is ten times less than traditionally averaged. At the following text‚ there is some report and analysis about Zara’s advantage in competition‚ why it choose to have both in-house and outsourced production‚ why produce the clothes
Premium Supply chain management Supply and demand Logistics
Industrials / China 16 December 2013 Initiation: ready to move up in the world China Logistics Sector • We see the development of China’s logistics industry in the next decade following the path established by the US‚ Japan and Korea • Given a growing need for cost savings‚ emerging 3PL services and a demand boost from e-commerce should be major sector drivers • Positive rating; top pick Sinotrans; also recommend SZI‚ CIMC See important disclosures‚ including any required research
Premium Logistics Supply chain management
CHAPTER I ORGANIZATION Section 1-1 Introduction Logistics Doctrine is a set of teachings or instructions‚ taught concept‚ principles and procedures established through the impacts of decisions made in the past that are relevant and made valid on the planning and carrying out military operations that deals with‚ but not limited to‚ the procurement‚ distribution‚ maintenance‚ and replacement of materiel and personnel. A “healthy” logistics system is critical to a military organization’s success
Premium Logistics Military logistics
The case of the test market toss-up Bill Horton sat alone in the office late Friday afternoon anxiously leafing through computer printouts‚ even though he could recite their contents from memory. Horton was waiting for his boss; bob Murphy‚ to report back the decision on a subject the marketing committee had been debating for more than fur hours. The issue whether paradise food should authorize national rollout of a new product‚ sweet dreams‚ to complement its established frozen specialty desert
Premium Ice cream
AH1-002-I THE LOGISTICS OF THE ROMAN GRAIN TRADE: DETAILS AND IMPLICATIONS Original written by professor Rolf Strøm-Olsen‚ IE University. Original version‚ 8 February 2013. Last revised‚ 12 December 2013 Published by IE Business Publishing‚ María de Molina 13‚ 28006 – Madrid‚ Spain. ©2013 IE. Total or partial publication of this document without the express‚ written consent of IE is prohibited. PREFACE At first glance‚ this reading concerns a highly specific topic: the logistics of the trading
Free Roman Empire Ancient Rome
IIBM Institute of Business Management Examination Paper MM.100 Logistics Engineering and Management Section A: Objective Type (30 marks) This section consists of Mixed Type questions & Short Answer type questions. Answer all the questions. Part One questions carry 1 mark each & Part Two questions carry 5 marks each. Part One: Multiple Choices: 1. Analysis method in which evaluation of alternative design configuration using multiple criteria is a. Level of repair analysis b. Maintenance
Premium Logistics Supply chain management Management