COMPUTRON INC. CASE I. Problem Identification: What bid price should Computron Inc. set‚ so that the Computron can achieve management’s profits target‚ match the customer’s requirement and be competitive with respect to the competitors? II. Alternatives: 1) Bid Price: $ 746‚880.00 within 20% offered by Digitex pricing of $ 622‚400. - Will sell less than factory cost of $ 768‚000‚ hence no profit and reduces cash flow required for future investments. - Computron will lose premium quality
Premium Competition Price Marketing
Demand 10. The long-run price elasticity of demand for a product is generally _________ the short-run elasticity for the same product. A. lower than B. equal to C. higher than D. not comparable to 11. Assume the demand function for skin care products is given by Q = 1‚000 – 20 P + 5I. If P=$25 and I=$1‚000 currently‚ then: A. skin care products are a normal good. B. the elasticity of demand is equal to 11. C. skin care products are inferior. D. The price is too high 12. If the demand
Premium Supply and demand Costs Price elasticity of demand
INTERNATIONAL MARKETING Once SAB Miller has decided to establish itself in the global market‚ it becomes necessary for the marketing manager to study and analyze the various options available to enter the international markets and select the most suitable one. The selection of the entry mode is one of the most significant decisions.SAB Miller takes in the process of internationalization‚ as it involves commitment of resources with long-term financial and structural implications. Mode of entry may
Premium Subsidiary Marketing International trade
Price Elasticity Of Demand is a measure of the relationship between a change in the quantity demanded of a particular good and a change in its price. Price elasticity of demand is a term in economics often used when discussing price sensitivity. The formula for calculating price elasticity of demand is: “Price Elasticity of Demand = % Change in Quantity Demanded / % Change in Price”. If a small change in price is accompanied by a large change in quantity demanded‚ the product is said to be elastic
Premium Supply and demand Price elasticity of demand Elasticity
The average stock prices for each of the four years shown in Exhibit 1 were as follows: 1998 111/4 = 27.75 1999 163/4 = 40.75 2000 281/2 = 140.5 2001 91/2 = 45.5 a. compute the price/earnings ratio for each year. That is‚ take the stock price shown above and divide by net income per common stock-dilution from exhibit 1. 2001 (3‚417)/$ 0.27 = 12‚655.5 2000 (3‚379)/$0 .55 = 6‚143.63 1999 (3‚282)/$ 0.31 = 10‚587.09 1998 (3‚180)/$ 0.24 = 13‚250.00 b. Why do you think P/E has changed
Premium Stock market Stock 1920
Manipal University‚ Manipal Analysis on Price Elasticity of Demand Abstract The price elasticity of demand is a factor for an industry‚ which is existing and the ones emerging in the market‚ of what is to be the price of the product; considering the demand of the same in the market and whether or not to increase the price to make any more profit sacrificing a marginal amount of sales or a shortfall in the revenue. In an effort to understand the price elasticity of demand concept‚ a small study
Premium Price elasticity of demand Supply and demand Elasticity
DURING ECONOMIC DOWNTURN. EFFECT ON PRICE AND QUALITY Name : AFIQAH BINTI MIOR WAHIDIDDIN Student ID : 6143000201 Lecturer : PROF. DR MOKHTAR BIN ABDULLAH Title: Purchasing behaviour towards groceries market during economic downturn. Effect on price and quality. Research Background: To investigate how consumers choose their groceries products based on the supermarket preference that offers better price and quality during economic downturn. Does price or quality influence the decision of
Premium Hypermarket Marketing Supermarket
Date: 2012-09-25 14:33:40 004.01 International Business Concepts & Organization 01. Define International Business and describe how it differ from domestic business? 02. Define Foreign Business? #**# Define multinational company? #**# Define Global Company? #**# Define international Company? 03. Why do companies engage in international Business? 04. Describe international business model? 05. Explain the rationale of government intervention in international business? 06. What are the different
Premium International trade International economics Corporation
contribute to rising gasoline prices. The major cause for increasing gasoline prices has to do with refining capacity. Even if oil were inexpensive‚ we would still have a problem converting it into the gas that fuels our economy. That is what keeps the gas prices high. When gas supplies are short‚ due to an “inability to refine crude oil into gas efficiently‚” prices increase. This is a component of supply and demand economics. In a positive aspect‚ rising gasoline prices do serve a purpose; they
Premium Petroleum
Price Sensitivity Model In the 1970s‚ Dutch economist Peter H. van Westendorp introduced a simple method to assess consumers’ price perception. It is based on the premise that there is a range of prices bounded bya maximum that a consumer is prepared to spend and a minimum below which credibility is indoubt. The Price Sensitivity Meter (sometimes called the Price Sensitivity Measurement) is based on respondents’ answers to four price-related questions. A simple and easily executable
Premium Pricing Marketing