DATE: Karl Schmidt Jared Sessum Sustainable Tea at Unilever‚ Harvard Business School January 29‚ 2013 This memorandum addresses the following questions based on information found in the Harvard Business School case study on Unilever: Why did Unilever commit to sustainably source 100% of its tea? Has Rainforest Alliance certification been success for Unilever –why or why not? What should Unilever do with its tea business in India? Why has Unilever committed to sustainably source 100% of its agricultural
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Questions 1: Explain what are the differences between the “Centralization” and “Decentralization”. Below is the differences between the “Centralization” and “Decentralization”: |Centralizaion |Decentralization | |Centralization is the process by which the activities of an |Decentralization is the process of dispersing decision making | |organization‚ particularly those regarding decision
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English Department First Draft: Decentralization in Lebanon Decentralization in Lebanon In the twenty first century or in other words‚ the century we are living in‚ is full of modern political thoughts and what is related to them from public sector reforms. There are so many political systems that are followed every where. These political systems can best be summarized by two controversial systems. These two systems are the Centralized and the Decentralized systems. In Lebanon we
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Decentralization is the Key The indictment‚ international tribunal and formation of government have dominated the Lebanese’s concern lately. This played an important role in forgetting about other crucial issues that need to be discussed in order to ensure the stable growth of Lebanon. Many people blame the Doha agreement for the civil war and for all the chaos in Lebanon. Given the Lebanese situation today‚ shouldn’t the Lebanese government adopt a different political system‚ such as federalism
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Interactive Session 7 UNILEVER SEGURES ITS MOBILE DEVICES Unilever is a $54 billion global manufacturer and supplier of fast-moving consumer goods‚ including brands such as Q-Tips‚ Lipton tea‚ and Dove personal care products. It operates in 57 countries‚ with regional teams for Europe‚ the Americas‚ and Asia/Africa (including Australia.) Unilever also has teams for its Foods and Home and Personal Care products. This global giant is known for its ability to leverage products and brands throughout
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Myriam Riedel‚ brand leader Out Of Home Company Context • On any given day‚ two billion people use Unilever products to look good‚ feel good and get more out of life. Our portfolio ranges from nutritionally balanced foods to indulgent ice creams‚ affordable soaps‚ luxurious shampoos and everyday household care products. We produce world-leading brands including Lipton‚ Dove‚ Carte d’Or‚ Skip • Unilever is the leader in the ice cream category on the In Home and Out Of Home business with brands like
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INTRODUCTION Most developing country’s governments and multilateral institutions are increasingly concerned by the slow progress being made towards achieving the Millennium Development Goals and have identified new ways of strengthening the development focus of their policies and programmes. For this reason‚ decentralisation is receiving increasing international attention as a potential tool in the acceleration of development. Though decentralisation would not be implemented solely for the direct
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Unilever in Brazil Marketing Strategies for Low-Income Consumers I would recommend that Unilever launch a sub-brand of OMO detergent powder in Brazil and target it on low-income Northeast consumers. Let’s name it “OMO Scrub”. This recommendation was evaluated on the basis of the following factors: I. Gaining market position Unilever can gain market share by stealing market share from laundry soap‚ especially the market share of other brands. In current detergent powder market‚ Unilever products
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and syndicating it. You can see our video on the Yahoo home page and never leave that site." Unilever is a European global giant that markets some 400 brands in 14 different categories to consumers. Its brands include Axe‚ Dove‚ Pond’s‚ and Vaseline in the personal care market; Comfort‚ Sunlight‚ and Surf in the home care market; and Bertoli‚ Hellman’s‚ Knorr‚ and Lipton in the foods market. Unilever is also a company that has an enlightened view of the use of media for advertising – and it’s worth
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UNILEVER Portfolio Management Sohail Aslam Esmeralda García Christoph J. Szczecina Henrique A. Lima de Faria Fachhochschule Dortmund University of Applied Sciences and Arts June 19th‚ 2008 PERSPECTIVES 1. UNILEVER Company - Overview - Legal structure - Group distribution 2. Executive Management - Vision - Mission - Strategic Objectives - Strategic Plan 3. Portfolio Management - Identification - Categorization - Evaluation - Selection - Prioritization - Portfolio Balancing - Authorization
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