"Why do most people think marketing as merely selling or advertising and how is this view limiting" Essays and Research Papers

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    Marketing vs Selling

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    is to satisfy the needs and wants of the society. Marketing is‚ therefore‚ a basic function of all business firms. When a salesperson sells washing machines‚ a doctor treats a patient or a Government asks people to take their children for getting polio drops‚ each is marketing something to the targets. Traditionally‚ small firm owners did not give as much importance to marketing as to other functions such as accountancy‚ production and selling. Training programmes‚ enterprise development and

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    functional organizational structure. Why do you think this structure is so widely used? The organizational structure is composed of different departments that help operate the business‚ such as‚ purchasing‚ operations‚ warehouse‚ sales and marketing‚ accounting‚ research and development‚ finance and accounting‚ human resource‚ and information technology. I look at Direct Relief International when they need supplies they use the SAP website to track everything they need. Most of their material is available

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    Product Selling Marketing

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    gMarketing-process of moving goods and services to customers Marketing activities-product development‚ research‚ communication‚ distribution‚ pricing and service Need – Want – Demand- need is essential (food‚ shelter) want is not (car‚ laptop) demand is desire to have Exchange-a trade of values between two parties Marketing System- network that permits interaction between buyers and sellers Maslow’s hierarchy of need- a diagram showing how people seek to satisfy their needs (from physiological to security

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    Marketing Advertising

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    Advertising and its objectives? Advertising is an activity of attracting public attention to a product or business‚ as by paid announcements in the print‚ broadcast‚ or electronic media. Advertising is a paid form of a non-personal message communicated through the various media by industry‚ business firms‚ nonprofit organisations‚ or individuals. Advertising is a marketing tool and may be used in combination with other marketing tools‚ such as sales promotions‚ personal selling tactics

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    Why Do You Think People Attend College Or University? Not Everything That Is Learned Is Contained In Books Do you agree or disagree with the following statement. Parents are the best teachers. If You Could Change One Important Thing About Your Hometown Why Do You Think People Attend College Or University? Most of us has its own reason why do we go in a prestigious University or College. Have you ever questioned yourself why do you go in a certain university. What makes a

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    overheads: variable 400 Other production overheads: fixed 640 Selling overheads: variable 480 Selling overheads: fixed 360 Distribution overheads: variable 280 Distribution overheads: fixed 120 Administration overheads: fixed 600 (5‚720) Net profit for the year 1‚480 Anhad is planning next year’s activity and its forecasts for the year ended 31 October 2014 are as follows: 1. A reduction in selling price per car alarm to RM8 per alarm is expected to increase

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    Why do you think people attend college and university? There are many different reasons for people who attend college and university throughout worldwide. I prefer to write about most common and minor reasons of it. Firstly‚ I want to mention about dreaming. Everyone has dream ; big‚ enormously or dreams they can dream. More commonly‚ people want to live in a suitable and comfortable house‚ drive an expensive car or work as a director etc. In order to get all those things‚ they need to get a high

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    Why Do People Smoke?

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    Why Do People Smoke? Shourav Banik 1111263042 ENG 105: 14 Abdus Selim May 2‚ 2012 Why Do People Smoke? Introduction Smoking is one of the most popular habits among people today. All around the world we see people smoking. Even in Bangladesh the number of smokers is quite high. Especially around the university campus young adults are seen smoking frequently. It can be said that among every friend circle in universities

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    how do you do this

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    Why should Christmas be banned? My mother always makes a point in making sure I know never to lie to her. But that made me think‚ is it right for her to lie to me for the first 9 years of my life? Tricking children into behaving well in order to receive presents. Isn’t that bribery? Parents say that you should never lie and always tell the truth‚ but the way I see it is‚ they have gone against their word and become a hypocrite. On the other hand they could be enhancing enjoyment. But I know

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    Do you think advertising to children should be banned? Why or why not? It is an established fact that companies might benefit from right understanding of the children’s role in purchasing process. It is considered to be the case adults are loyal to those brands which they are used to enjoy in their childhood. Moreover‚ getting elder‚ children may influence their parents quite deeply. Parents tend to work more and earn more to make up the deficiency of the time to spend with their children by making

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