affect its ability to serve its customers‚ company‚ suppliers‚ marketing intermediaries‚ customer markets‚ competitors and publics. Competitors form a part of the organisation’s micro-environment by having a direct effect on its market position. The following key groups can be identified: Customers: Customers are an essential part of an organisation’s micro-environment. In a commercial environment‚ there is no business without customers. An organisation should use an appropriate information gathering
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I struggle communicating my thoughts and feelings with those around me. Yet there is so much I want to do to spread and exemplify my love for the beautiful world around me that I have the opportunity to experience‚ but I cannot do that within my own bubble. There are so many injustices in the world and I have a long life ahead of me and the idea of not working to make some sort of an impact is incomprehensible‚ hence my desire to seek a career path in international relations. I want to dedicate
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product‚ team management and project management. While all are interesting topics‚ this article focuses mainly on team management and offers some useful tips and ideas to promote discussion and help improve the performance and happiness of your teams. There seems to be in creative sectors a fear of management and a great divide between creative and “business” people. This is often because the people doing the managing are not business-minded or business school graduates but are rather designers or developers
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The quest for the fortune at the bottom of the pyramid: potential and challenges Dennis A. Pitta The University of Baltimore‚ Baltimore‚ Maryland‚ USA‚ and Rodrigo Guesalaga and Pablo Marshall ´ Pontificia Universidad Catolica de Chile‚ Santiago‚ Chile Abstract Purpose – The purpose of this article is to examine the bottom of the pyramid (BOP) proposition‚ where private companies can both be profitable and help alleviate poverty by attending low-income consumers. Design/methodology/approach
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UTILITY MAXIMIZATION We will examine the nature of consumer choices by working with a simple model in which the consumer DM chooses how to allocate their income M between two good X and Y. The kinds of choices we examine with this model can be quire general with X and Y varying from subjects as diverse as income versus leisure‚ consumption today versus consumption tomorrow‚ and different classes of consumption goods. The utility model has proven quire useful in a number of real world applications
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sales maximization Revenue maximization Maximizing sales revenue is an alternative to profit maximization and occurs when the marginal revenue‚ MR‚ from selling an extra unit is zero. The notion that business firms (especially those operating in the real world) are primarily motivated by the desire to achieve the greatest possible level of sales‚ rather than profit maximization. On a day-to-day basis‚ most real world firms probably do try to maximize sales rather than profit. For firms operating
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affected by the “Internal Use Only” are the User Domain‚ Workstation Domain‚ and the LAN Domain. 1. User Domain: This Domain is where only one user will have access to it. This can be configured to internal use only. By default‚ the IT department tries to maintain a certain level of Security for this‚ so that nobody can access from the outside‚ only the IT Department can grant access privilege for Remote Access Point. The User Domain will enforce an acceptable use policy (AUP) to define what
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CSR PRACTICES OF INDIAN FIRMS In order to have some insight into the various practices and initiatives taken by the corporates some leading Indian firms were selected which are Hindustan Unilever Ltd‚ ACC Ltd‚ Ashok Leyland Ltd.‚ Apollo hospitals Enterprise Ltd.‚ DLF ltd.‚ Ultratech Cement‚ Pepsi Co. India. HINDUSTAN UNILIVER LTD. Hindustan Uniliver Ltd. 4 is the India’s largest Fast Moving Consumer Goods Company with a heritage of over 75 years in India. With over 35 brands spanning 20 distinct
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Do companies creating products and solutions have a responsibility to consider the effects of these products on society? The popular answer would be yes. Every day‚ we see brand development benefits that arise out of an organizations CSR initiatives‚ we cannot argue against their contribution to a company’s profits. Milton Freidman states that the only social responsibility a business has is to increase its profits. It sounds crude and carries an unpopular view in today’s world. But the simplicity
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Why Some Economies Grow Faster Than Others A Comparison of Cuba and Israel Harry M. Geedey Professor Evelyn Bolden Economics 250 March 1‚ 2011 Abstract The governments of Cuba and Israel are relatively young. The two countries are of similar size‚ population‚ and possess similar natural resources. They each have port cities with easy access to the world. Their governments were founded on socialist principles. Despite the similarities‚ the economic performance of Israel has far outpaced
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