MARKETING AS A MANAGERIAL FUNCTION Marketing as a managerial activity involves analyzing the market opportunities‚ planning the marketing activities ‚implementing marketing plans and setting control mechanism‚ in such a way that organizational objectives are accomplished at the minimum cost. In other words‚ marketing is: 1. Understanding consumer needs. 2. Environmental scanning and market opportunity analysis. 3. Developmental of competitive marketing plan and strategy such that an organization
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Identify challenges and issues that changes in the marketing environment pose for the relationships within the marketing department. Changes in the marketing environment are numerous and these could have a significant impact on the marketing function if not anticipated and addressed. Environmental analysis and scenario planning is therefore key as it feeds all areas of planning for the organization and for the marketing department. Varying political views for instance could be the source of
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Managing the Marketing Function Project Management Course work MKT2280‚ 2011-2012 Lecturer: Masoumeh Mahdieh (m.mahdeih@mdx.ac.uk) Coursework description: Read the following questions and make sure you answer all parts listed for each question. You must email your coursework as one document in MS Word format to m.mahdeih@mdx.ac.uk by the deadline of 12 noon on Friday the 20 January 2012. You must also submit an identical hardcopy of your coursework to the Student Office at William building
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people’s settings Identify the different reasons people communicate There are many different reasons why people have the need to communicate with each other. Establishing good communication will enable adults and children to work together effectively. Essentially we communicate to: Share information and knowledge with others To express the way in which we are feeling to others To enable us to work with others efficiently and effectively To ensure that we don’t make mistakes To showcase best practice
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Understand why communication is important in the work place • Identify different reasons why people communicate - There are so many reasons why people communicate in a work place but the main reason is that‚ so they can understand each other and they should interact with one another to get the job done as quickly as possible or to get the job done perfectly. E.g. you cleaned the service users’ room during your shift and when the other staff came he cleans the room again. In this case without
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When ringing your placement make sure to ask what you should wear‚ who your supervisor is‚ what your expected duties are‚ what they may expect you to bring and the settings policies and rules. Your responsibilities in a placement are important for example your attendance should be excellent because this can show that you are committed to the setting and proves you can be reliable. You should be appropriately dressed at all times when on placement because all setting may have different
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elevating our Image to become the beauty company most women turn to. 2. the women choice for buying Avon has become the destination store for women offering the convenience of multiple brands and channels.women can always choose from. 3. The place to work Avon is known for their leadership edge through their passion for high standards their respect for diversity and their commitment to create exceptional
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Outcome 1 Understand why communication is important in the work setting. 1. Identify different reasons why people communicate. People communicate to express their needs‚ feelings‚ emotions‚ pain and opinions. Also to have the ability to form positive relationships and be loved and accepted within society and be able to achieve and develop to one’s full potential. Within my childcare setting we communicate to: * To ensure the safety of the child. * Information between parents‚ teachers
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Role of Operations Function The role of the operations function is important because it influences how operations managers understand their customers and translate their customers’ needs into performance objectives. In turn‚ the performance objectives (and especially the relative importance of each one) influence the overall operations strategy of the business. Product Design Product design is a critical task because it determines the characteristics and features of the product‚ as well as how
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Understand why communication is important in the work setting. 1.1 We use communication to express out thoughts and ideas eg. To share emotions such as frustration or happiness‚ to notify other if we need help or are in danger. 1.2 Having an effective communication system in place helps to keep the class running smoothly‚ besides communication and interaction with the children‚ having an effective dialogue with regards to an individuals welfare and progress between colleagues is important and helps
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