BU.450.710.52 – Tesla’s Blue Ocean Strategy – Page 1 TESLA: A BLUE OCEAN MARKETING STRATEGY Matthew Gazda‚ Vanessa Granville‚ and Ryan Schupp Marketing Strategy BU.450.710.52 Johns Hopkins University May 8‚ 2014 BU.450.710.52 – Tesla’s Blue Ocean Strategy – Page 2 Executive Summary Tesla is an innovative electric car manufacturer that intends to overturn the current gaspowered vehicle industry. CEO Elon Musk has masterminded a product that will compete
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In The Truth about Ocean “Acidification”‚ by Patrick Moore‚ the term “ocean acidification” has been fabricated‚ and people do not see the positive effects it has on marine life. In 2003‚ many articles on ocean acidification were published. Moore challenges one of the article’s hypothesis that corals will cease to grow by mid-century‚ and ocean acidification will impact fisheries worldwide. Moore emphasizes that there are five key reasons why the ocean acidification narrative is a fabrication. First
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Continuities and Changes of the Commerce of the Indian Ocean Region from 650 C.E. to 1750 C.E. Trade has been a major way to connect people to other parts to the world and to access to other products all throughout the world. Today‚ trade connects nations and products of the western hemisphere to those of the eastern hemisphere. The Indian Ocean was a major trading zone for the areas surrounding it in the time period from 650 C.E. to 1750 C.E. Several aspects of this trading area stayed constant
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Blue Ocean Strategy Plan MKT/421 Introduction In today’s competitive market where companies attempt to outperform one another by creating a brand new product or adjusting an existing product in attempts to appeal to a larger customer base are referred to as a Blue and Red Ocean strategy plans; “Red Oceans represent industries in existence today‚ and the industry boundaries are defined‚ accepted‚ and the competitive rules of the game are understood. Blue oceans denote all the industries
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While the Indian Ocean and Silk Road were different as trade networks with respect to the spread of Religion and the process of travel‚ they were similar in terms of the spread of disease through trade. The Indian Ocean and Silk Road as trade networks were different in terms of the spread of Religion. Along the Indian Ocean trade network‚ Islam was spread. This happened through Indian merchants who brought Brahmin priests‚ Arab merchants who brought Muslim scholars and Christian merchants who
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understanding for the specific procedure is required. 2) Aggressive training in non-surgerized areas of the body is possible so long as the injured area is not placed at risk. 3) Rapid return to the water‚ even if the arm is not used‚ is the most important goal of the process Surgery is one of the worst fates for a swimmer. In many cases surgery is avoidable‚ but that is a separate discussion. (When to Have Surgery) For now‚ we’ll assume that surgery has happened and the next task is to make the best
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September 2009 ....................................... 4 Solomon Islands tsunami 2 April 2007 ................................. 10 Indian Ocean tsunami‚ December 26‚ 2004.......................... 13 Papua New Guinea tsunami 17 July 1998 ............................. 20 Chile tsunami 27 February 2010 On the 27 February 2010 an earthquake occurred in the Pacific Ocean 115 kilometres north‚ north east of Concepcion. The quake measured 8.8 on the Richter scale and triggered a devastating tsunami. The
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seen an increased trend in pollution‚ especially in the ocean. You cannot hide or run away from plastic. Plastic is literally everywhere‚ from the clothes you’re wearing to even the IV bags used in hospitals. Do you see the toys your children are playing with? Yes‚ those are also made from plastic. Plastic has made itself into an everyday essential because it’s convenient and cost effective. Plastic isn’t the only thing that ends up in the ocean. According to the Rinkesh Kukreja‚ editor of Conserve
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Ocean City and the Outer Banks are two vacation spots that many people enjoy for different reasons. Both beaches draw in thousands of tourists to their shores every year. However‚ instead of calling it the Outer Banks‚ some may call it "the graveyard of the Atlantic." Writer Anne Siddons states‚ "On the Outer Banks of North Carolina there is a legend about the ships that have come to grief in the great autumn storms off those hungry shoals. Over the centuries there have been many; the Banks have
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expected as the ocean has high
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