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    BSc Logistics and Supply Chain Management SCHOOL OF BUSINESS BSC LOGISTICS AND SUPPLY CHAIN MANAGEMENT Programme Overview The BSc Logistics and Supply Chain Management programme offered by the School of Business at SIM University (UniSIM) aims to develop human capital and talent to meet the needs of the industry. This is the first undergraduate programme dedicated to the study of logistics and supply chain management to be offered by a Singapore university. Partnering with the Singapore

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    INTRODUCTION SUPPLY CHAIN MANAGEMENT Supply Chain Management (SCM) is an essential part of every business. The supply chain of a company is its network consisting of all the companies’ suppliers‚ itself‚ and its customers. Without a successful SCM system‚ no matter how small a company might seem‚ a business cannot successfully operate. The supply chain encompasses every aspect of a business’s operations. It begins with raw materials‚ continues through production phases‚ creating finished goods

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    The Supply Chain

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    INTEGRATING THE SUPPLY CHAIN Case Study - Friedland Timbers co. Johann Klassen is the Managing Director of Friedland Timbers co. which makes specialised wood products for the construction industry. He has recently been worried by late deliveries to some important customers. The industry is very competitive‚ and Johann knows that customers will go to other suppliers if he cannot guarantee deliveries. The marketing manager is particularly upset because he has worked with these customers for a long

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    seasons would have already gone by and the supplies manufactured would be out of season. The company would have also missed the two or three style seasons that have already gone by. The only way to resolve this issue is to reduce the lead time by 15 weeks to being only 3 weeks lead time. To the left is a chart of the flows of product‚ information‚ and financial settlements between Miliken‚ apparel shops design & manufacture apparel‚ department store chain headquarters & distribution centers‚ and

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    Starbucks: Delivering Customer Service Starbucks is dominant coffee brand in North America‚ which also is well-known worldwide. Established in 1971 as coffee shop oriented to a niche of coffee purists‚ in late 1980’s it turned to be a constantly growing chain of stores that sold whole-beans and premium-priced coffee to mostly affluent‚ well-educated customers. In years 1992-2002 company was showing at least 5% annual growth. And by 2002 Starbucks was serving already 20M customers in 5886 stores

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    Supply Chain

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    |Module Number: MO0358 | |Strategic Supply Chain Management | |(Individual Project) |

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    Question #2-Define the supply chains for the following products from the first source of raw materials to the first customer. A) Big Mac‚ B) Gasoline‚ C) Automobile repair‚ D) A Text book. Supply chain‚ its management‚ performance measures and improvement approaches. As an extension of the systems point of view‚ the system dynamics inherent in the supply chain are illustrated and the coordination in the supply chain is emphasized. Five areas where measurement of supply chain performance should be

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    MAKING MARKETING DECISIONS Case 5-1 Harley Davidson’s Customer-Centered Supply Chain 1. How can Harley Davidson marketing and sales‚ personnel interact with its purchasing personnel to further strengthen the supply chain and improve customer loyalty? To further strengthen the supply chain and improve customer loyalty. Harley Davidson marketing and sales personnel must interact with its purchasing personnel to integrate the supply chain from supplier of raw materials and getting the product delivered

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    EFFECT OF SUPPLY CHAIN MANAGEMENT ON CUSTOMER SATISFACTION Supply chain management typically establishes the process of planning‚ sourcing‚ procuring and controlling the movement of the raw material to finished goods right from the hands of the suppliers into the lap of the customers. These activities can be seen as originating from an order of the customer to the delivery of the products which will interconnect various stakeholders from customer to retailer to distributer & wholesaler to

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    Supply Chain

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    Note: Solve ANY THREE case studies. CASE I A CASE OF ALPHA TELENET LIMITED Alpha Telecom Ltd.‚ a part of Alpha Group was established in 1976 by its visionary Chairman and Managing Director‚ A. S. Verma. The company started with manufacturing of Electronic Push Button Telephones (EPBT) and Cordless phones in 1985 in Allahabad. On July 7‚ 1995 Alpha Tele-Ventures Limited was incorporated. A mobile service called ’Web-Tel’

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