Q1. Suggest the most effective route to market/ Channels for sales of: a) Pre-School As World School is leading player in pre-primary and ERP/learning management solutions for Schools and Colleges in Maharashtra. They have 200 pre-schools in tier-2 and tier-3 cities of Maharashtra. They were established in 2007 and have grown since then through the franchising channel for preschool business and direct sales channel for the ERP/learning management business. The decision to enter the smaller
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Sales Maximization A reasonable‚ and often pursued objective of firms is to maximize sales‚ that is‚ to sell as much output as possible. Clearly sales lead to revenue‚ meaning that maximizing sales is also bound to maximize revenue. But as the analysis of short-run production indicates‚ maximizing sales does NOT necessarily maximize profit. So why do firms do it? Are firms unreasonable? Are they irrational? Do they NOT understand the basic economic principles of short-run production? For some firms
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these medicines be free or should you have to pay for them? It’s an overgeneralization‚ but witchcraft involves a lot of the use of natural herbs and other natural things to heal. "No Witchcraft for Sale" also deals with different races and social classes. [Summary of the text: "No Witchcraft for Sale" is set in Rhodesia/Zimbabwe. Gideon is a native who works as a cook in the home of the Farquars‚ white farm owners. One day he saves their child‚ Teddy‚ from a snake bite that would have caused blindness
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Brock McKinnon Feb. 12‚ 2004 Sales Ethics What are they and how can they be better Followed? To fully understand the nature of the question posed one must know the meaning of ethics. Webster ’s dictionary defines ethics as the philosophical study of the moral value of human conduct and of the rules and principles that ought to govern it; moral philosophy‚ the moral fitness of a decision‚ course of action‚ etc. Basically‚ I believe ethics is how one makes a decision according to the social
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Chapter 3 Literature Review of Sales Promotion schemes and Consumer Preference. 3.0 Promotion and Consumption 3.1 Sales promotion Schemes and Consumer Preference 3.2 Brand Equity Measurement 3.3 Sales Promotion Types and Preferences 3.4 Valence of a promotion 3.5 When Promotion is Informative 3.6 Perceived discount 3.7 Store Image 3.8 Name Brand Vs Store Brand 3.9 Change in Purchase intention due to Sales promotions 3.10 Promotion threshold 3.11 Consumer Price Formation : Reference Prices 3.12 Price
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THE SALES ORGANIZATION By: Vibhor Jain Key Terms Authority – the right to make decisions and carry out tasks Span of control – the number of people a superior is responsible for Chain of Command – the relationship between different levels of authority in the business Hierarchy – shows the line management in the business and who has specific responsibilities Delegation – authority to carry out actions passed from superior to subordinate Empowerment – giving responsibilities to people at all
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What it takes to be a Good Sales Rep I chose to write about what it means to be a good sales representative. I have always wanted a career in sales and am very good at it. Since I was 21 I have been involved in some type of sales career. The most interesting of all was being a sales representative for Roadshow Marketing and traveling to different parts of the United States. Of all of the places I have traveled‚ Atlanta was the coolest gift mart I attended. A sales representative can make a
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A) SALES PROMOTION -Stimulation of sales achieved through contests‚ demonstrations‚ discounts‚ exhibitions or trade shows‚ games‚ giveaways‚ point-of-sale displays and merchandising‚ special offers‚ and similar activities. -Sales promotions are the set of marketing activities undertaken to boost sales of the product or service. -The media and nonmedia marketing pressure applied for a predetermined‚ limited period of time at the level of consumer‚ retailer‚ or wholesaler in order to stimulate
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activities support sales efforts. Actually‚ they are usually the most significant forces in stimulating sales. Oftentimes‚ marketing activities (like the production of marketing materials and catchy packaging) must occur before a sale can be made; they sometimes follow the sale as well‚ to pave the way for future sales and referrals. Sales managers are paid to plan‚ lead and control the personal selling process in the organization. This is one of the very important jobs in an organization. Sales management
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potential customers and in recent years the direct sales and product promotion method is gaining popularity among the companies‚ thus it is important to know what factors affect the company’s direct sales organization for direct selling business function to be successful. The bachelor thesis is based on the analysis of the theory by studying the organization of direct sales in company SIA "Bite Latvija"‚ research seeks proposals for direct sales organization within the enterprise. Undergraduate
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