M EASTERN MEDITERRANEAN UNIVERSITY FACULTY OF BUSINESS AND ECONOMICS DEPARTMENT OF BUSINESS ADMINISTRATION 2012-2013 SPRING SEMESTER COURSE CODE: MGMT 510 COURSE LEVEL: 1st SEMESTER MBA COURSE TITLE : Macroeconomics for Managers COURSE TYPE : AREA CORE LECTURER : PROF. DR. SERHAN CIFTCIOGLU CREDIT VALUE : 3 CR.HRS. PREREQUISITIES : ECON 201 DURATION OF COURSE : ONE SEMESTER WEB - LINK : http://fbemoodle.emu.edu.tr OFFICE HOURS : MONDAYS : 14:30-15:20 THURSDAYS: 15.30-16.20
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CASE –II MARKETING SPOTLIGHT- DISNEY Q1: What have been the key success factors for Disney? Answer: ✓ Marketing family entertainment: a fun experience and homespun entertainment based on old-fashioned family values. Disney responds to these consumer markets. For example if family goes to see a Disney movie together. They have a great time. They want to continue this experience. ✓ Products: addition to the movie‚ Disney created an accompanying soundtrack album‚ a line of toys and kid’s
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other would be to very easily go to a public library or University and use their system‚ but they still would not be able to shop online or take advantage of paying bills or online banking since personal information is needed to do so. ANALYSIS OF THE CASE: The material from this chapter gets very detailed into the legal principles of privacy and protection for Internet users and network users‚ but what seems to be more of an issue is that it would be impractical if somebody thought that they could
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Globalizing the Cost of Capital and Capital Budgeting at AES (Case Analysis) AES Corporation AES was founded by Roger Stan and Dennis Bakke in 1981 after the Public Utility Regulation Policy Act (PURPA)‚ which created a market for independent power producer. In 1980s‚ the company experienced rapid growth in United States and went into public in 1991. From early 1990s‚ AES began to explore offshore markets and made remarkable success. In the 12 years since it went public‚ AES has hold more
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ZIPCAR Case 1. Who are Zipcar’s primary stakeholders‚ and what are their particular interests? Zipcar’s primary stakeholders include their internal claimants‚ which are the executives and employees such as Scott Grffith; chairman and CEO‚ Steve Case; board of director‚ Ed Goldfinger; CFO‚ and Mark Norman; President and COO. Their particular interests are to drive Zipcar forward giving it strategic growth. They also aim maintain the business model and operations while maintaining focus on customer
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pitfalls of a low-cost provider strategy? B. Using a cost-based advantage to improve the company’s bargaining position with high-volume buyers 6. Opportunities to differentiate a company’s product offering C. can exist in supply chain activities‚ R&D‚ manufacturing activities‚ distribution and shipping or marketing‚ sales and customer service. 7. In which of the following circumstances is a strategy to be the industry’s overall low-cost provider not particularly well matched to the market situation
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School of Management MGMT 202 Case Analysis Cover Sheet Name:___________________ Student ID:__________________ Word Count: ______________ Tutor’s Name: ___________________ Tutorial Number: ____ Tutorial Day: ___________________ Tutorial Time: ______________ Date Due: ____________ Date Submitted: ____________ Extension of the due date (if applicable) Please attach a copy of the note authorising your extension. Date
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Purpose – The purpose of the present paper is to advance a testable model‚ rooted on well-established control and self-regulation theory principles‚ explaining the causal links between change-related sensemaking‚ interpretation‚ readiness and subsequent behavioural action. Design/methodology/approach – Following a review of the two motivation theories and clarification of change-related sensemaking‚ interpretation‚ and readiness concepts‚ the paper proposes a series of research propositions (illustrated
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INTRODUCTION Infosys Limited is an Indian multinational company which provides information technology services‚ business consulting and software engineering services. The company was started with a mere capital of US$ 250 in 1981 and is now worth a staggering US$ 9.53 billion. Infosys has always been the priceless jewel of the information technology industry in India. Powered by intellect and driven by values is the sworn slogan of Infosys Limited. The company ’s work ethics has inspired numerous
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| Dress 4 Less Clothing Store Project | | | Diana Beltran | | MGMT404 Project Management 6/20/2012 | TABLE OF CONTENTS Scope Statement 2 Goal Definition 2 Keys to Success 2 Costs 2 Project Objective 3 Project Deliverables 3 Milestones 3 Technical Requirements 4 Limitations and Exclusions 5 Reporting Structure of Team Members 5 Decision Making & Concern Level Matrix 5 Project Organization Chart 6 Work Breakdown Structure 7 Risks
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