SETTING PRODUCT STRATEGY Under the guidance of Prof. B S Prakash PGPBA 2014-16 - By Team RANKS Radhika Odugoudar Anish Rawat Niharika Joshi Kiran Karpur Shreekarthik Shesha 1 B1412 B1401 B1411 B1405 B1415 Marketing Management Overview Product Definition Market Offering Elements 5 Product Levels Product Classification Product Differentiation DESIGN of Product Product & Brand Relationships Product Systems & Mixes Product Mix Length & Product Line
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This semester I think I’ll learn how to become a better writer by strengthening my knowledge in the use of advanced rhetorical devices‚ adding more depth and analysis to my body paragraphs‚ and by attaining a higher level of maturation in my writing. I’m hoping that taking this class now will translate into successes later in life when it’s required to exercise the abilities I have and will continue to develop. My definition of nature would be anything that exists without the innovations man has
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DEPARTMENT OF BUSINESS ADMINISTRATION.PAPER PRESENTATION ON BUS 323 TOPIC: LINE BALANCING AND AUTOMATION. PRESENTED TO MRS. RONKE.There is a need for every firm or industry to balance their production line or assembly line so that there is an even flow of production units form one work station to the next. In order to reduce cost of production it is necessary to avoid idleness of machines and with it‚ the labour‚ well-balanced lines improve labour work. The introduction of automation in industries or
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worker to use a variety of skills and talent. In the case of assembly line workers the organisation might compile and offer Training and Development for assembly line workers which may grow them both personally and professionally and also improve and broaden their skills. This acquired skills may be used in variety of tasks on the assembly line. b) Job Identity: allowing the worker to see the job as a whole and recognise. Assembly line are normally based job specialisation which may prohibit a worker
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CHAPTER 18 Management of WAITING LINES KEY IDEAS 1. Waiting lines are an important consideration in capacity planning. Waiting lines tie up additional resources (waiting space‚ time‚ etc.); they decrease the level of customer service: and they require additional capacity to reduce them. 2. Waiting lines occur whenever demand for service exceeds capacity (supply). Even in systems that are underloaded‚ waiting lines tend to form if arrival and service patterns are highly variable because
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LINE-AND-STAFF ORGANIZATIONS Organizational structure involves‚ in addition to task organizational boundary considerations‚ the designation of jobs within an organization and the relationships among those jobs. There are numerous ways to structure jobs within an organization‚ but two of the most basic forms include simple line structures and line-and-staff structures. In a line organization‚ top management has complete control‚ and the chain of command is clear and simple. Examples of line organizations
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General APA Guidelines for Writing Style & Format Although your research report may eventually be published in a professionally formatted two or three column journal‚ everyone must start with a typed or word- processed manuscript. The publication manual of APA provides detailed information on the proper method of preparing a manuscript to be submitted for publication. The methods it presents are generally accepted and appropriate for most scientific writing. Some Elements of Writing Style
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Carnival Cruise Lines is a British-American owned cruise line based in the Doral suburb of Miami‚ Florida (Carnival Cruise Lines‚ n.d.). The company offers vacations that appeal to a wide range of lifestyles and budgets. Carnival was founded in 1972 as an independent company by Ted Arison. The cruise line company became known as the world’s most popular cruise line and in 1987 it made an initial public offering of 20 percent of its common stock. The public offering provided the company with an influx
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Coke and Pepsi Learn to Compete in India CASE STUDY 2 International Marketing 1. The political environment in India has proven to be critical to company performance for both PepsiCo and Coca- Cola India. What specific aspects of the political environment have played key roles? Could these effects have been anticipated prior to market entry? If not‚ could developments in the political arena have been handled better by each company? There are several specific aspects of the political environment
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Many of us thinks about how Coca-cola and Pepsi begun in the soft drinks industry‚ and how this two industries was competing each other over 100 years? In that case we need to study and know about the history of these two industries‚ first we need to know its origin; the coke was invented by a pharmacist John Pemberton came from Atlanta in 1986. Pepsi was also created by a pharmacist named Caleb Bradham that is came from New Bern‚ North Carolina; Pepsi was invented in the year 1898. Coca-cola begins
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