Summary In the essay “The World of Doublespeak‚” William Lutz reveals the facts and dangers of doublespeak language which is used in all over the world. He begins with several examples of doublespeak and then‚ explains how to spot doublespeak. Lutz describes that doublespeak is "language that conceals or prevents thought; rather than extending thought‚ doublespeak limits it” (419).Doublespeak is language deliberately constructed to cover its actual meaning and it makes the bad seem good and the
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1. What principle does Lutz use for creating his four kinds of doublespeak-that is‚what mainly distinguishes the groups? Lutz’s principle of classification is the intention of doublespeakers.Those who use euphemisms are trying to “mislead or deceive” with inoffensive words. Those who use jargon seek to give their words “an air of profundity‚ authority‚ and prestige” .Those who use gobbledygook or bureaucratese are bent on “overwhelming the audience with words” . And those who use inflated language
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“The word style is originally derived from the Latin word ‘stylus’ which meant a short stick sharp at one end and flat at the other used by the Romans for writing on wax tablets”(Galperin 11). Nowadays the word “stylus” according to Oxford Advanced Learners Dictionary means “a special pen used to write a text or draw an image on a special computer screen.” We clearly see that the meaning of the word style has been changed greatly. According to Longman dictionary “style is a particular
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Etymology and usage The word euphemism comes from the Greek word ευφημία (euphemia)‚ meaning "the use of words of good omen"‚ which in turn is derived from the Greek root-words eu (ευ)‚ "good/well" + pheme (φήμι) "speech/speaking"‚ meaning glory‚ flattering speech‚ praise. Etymologically‚ the eupheme is the opposite of the blaspheme (evil-speaking). The term euphemism itself was used as a euphemism by the ancient Greeks‚ meaning "to keep a holy silence" (speaking well by not speaking at all). Historical
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objectives of this bachelor thesis are euphemisms and their usage in today´s English. Euphemisms are indirect expressions that are used instead of harsher ones to avoid unpleasant moments‚ embarrassment‚ or offence. They are used in sensitive social areas where direct speaking is unsuitable‚ like death‚ diseases or sex. The concern of indirect speaking can be either on the side of a speaker‚ on the side of an audience or on the side of a third side. Euphemisms are use to replace social taboos‚ swearing
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Analysis of Lutz Doubts About Doublespeak by William Lutz is a very interesting piece that I would highly recommend for everyone to read. He gives a very clear picture of what “Doublespeak” is and how it is used in our society every day. Lutz purpose is to promote his speech to a mass audience and try to inform as many citizens as possible about the deceptive qualities that doublespeak contains. With his great examples and clear explanations he gets his point across to his primary and secondary
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Politicians commonly use this to persuade the people to do something. Such manipulation devices‚ including propaganda and doublespeak‚ may be used for upright or malicious purposes. Both Donna Woolfolk Cross and William Lutz recognize what we say and how we say things can influence people’s thoughts. Lutz chiefly expresses how words are used to mislead people. He states‚ “Doublespeak is a blanket term for language which pretends to communicate but doesn’t‚ a language which makes the bad seem good‚ the negative
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product. To demonstrate the hollow claims that companies often make‚ William Lutz‚ an American linguist emphasizes the need to avoid falling into the trap of doublespeak‚ or
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it something important when it is not. William Lutz wrote about how a band could call a robbery just a authorized transaction. A bank in Texas did this as their ATM was stolen. (Lutz‚ para. 3.) The descriptive writing pattern used by this writer is specific language. I feel that he uses this pattern extremely well. Lutz choice or words and the way In which he described situations made it clear to understand and visualize the situations he described. Lutz wrote out a few terms that that companies
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Masaryk University Brno Faculty of Education Department of English Language and Literature Euphemisms Brno 2012 Author: Mgr. Kristýna Šebková Supervisor: Mgr. Radek Vogel‚ PhD. 1 Acknowledgements I would like to thank my supervisor Mgr. Radek Vogel‚ Ph.D. for revising my thesis and his helpful and friendly attitude. 2 Declaration I hereby declare that this paper is completely my own work and that I used only the sources listed in the bibliography. ....................
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