What is a customer database? Definition of marketing? Matching organisational resources with environment opportunities The tactical role of marketing research is to make more informed marketing decisions provide relevant information to business managers determine information needs Marketing management information systems gather internal and external information on a continuous basis The marketing research process involves
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Research objectives: The objective of the survey was to identify target demographics‚ purchase behaviour‚ traits and recommendations that would enable us to outline and implement communication mediums‚ which would integrate with the objectives of the organization. The sample consisted of existing customers who had previous interaction with Quality Diamonds and the report presents major finding that would define the path for strategizing marketing activities and incorporate a brand message.
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CHRISTMAS DECORATIONS Christmas Survey (anonymous) 1. What are your favourite Christmas decorations? ☐ Christmas Trees ☐ Lights ☐ Garland ☐ Stockings ☐ Window Clings ☐ Fake Snow ☐ Present Boxes ☐ Singing Snowmen‚ Santas‚ Elves‚ etc. ☐ Mistletoe ☐ Wreaths ☐ Tinsel ☐ Other _________________________________________________________ 2. Who usually decorates the house for Christmas in your family? ☐ Parents ☐ Kids ☐ My family decorates everything together as a tradition ☐ Other _________________________________________________________
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Criticism Report on two Questionnaires 1- Customer expectations /Perception of Salesperson Performance questionnaire 2- Questionnaire Two: Gasoline Purchasing and Gasoline Prices Presented by Noha Kamel Omran GD Marketing Customer expectations /Perception of Salesperson Performance questionnaire I was positive about the questionnaire I took in the following points: The introduction was Ok‚ although it would have been more appealing and shorter
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______________________________________________________________________________________________________________________________ __________________________________________________________________ Thank you very much for taking part in our survey. God bless and good day!
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Health Survey Complete all health and fitness status questions. Ask for assistance from your parents or guardians if needed. Personal Information Height _5.1_______ Weight _175_______ Health Status 1. Yes_____ No ____ Do you have any medical situation that would limit your participation in any physical activity? NO *If yes‚ please write a detailed explanation of the medical issue and the specific activities you cannot participate in. 2. Rate your present medical
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QUESTIONNAIRE FOR SURVEY The questions listed in the below questionnaire are for gathering data for a research exploration aimed at evaluating “The influence of social networks on the online marketing process in the United Kingdom”. The data gathered through this questionnaire will be used for answering the research questions. No respondent will be held liable for their responses. ABOUT THE RESPONDENT 1) Age of respondent? Between 18 and 25 Between 25 and 35 Between 35 and 50 Above 50 2) Do
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to the holding of the said Educational Tour. This in formation gathering was made through survey form so as not to consume your time in coming to school for a meeting‚ because we understand that most of the Academian’s parents are working. Please answer the questions below‚ and return this form on or before August 09‚ 2010 (Monday). ------------------------------------------------- Great Mercy Academy SURVEY FORM Name of Student: ___________________________________________ Grade/Year Level_________
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Do you smoke? -Yes‚ it doesn’t cost me very much because I smoke a packet in one month. Do you know the dangers of tobacco? -Yes‚ the risks are having lung cancer‚ oral cancer‚ chronic cough‚ etc. Have you ever tried to quit? -No‚ because I know I’m not addict When/why do you smoke? -Social occasions because I love how it tastes with alcohol. Have you ever had health problems as a result of smoking? -No Does your addiction affect other people? -Not really because I don’t have
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Please try not to change your normal conversation pattern just because you are participating in this study. It doesn’t matter how many or how few conversations you have in these topic areas. Tomorrow you will receive an invitation to an online survey to collect this information. |General Topics |How many conversations by topic|List all companies or brands** mentioned by name | |Automotive: Cars‚ parts‚ repair‚ services such as road-side
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