“To study consumer preference for selecting mobile Service provider and to measure the effectiveness of sales promotion activity” A Study Conducted for Uninor Telecom CHAPTER-1 INTRODUCTION INTRODUCTION 1.1 Definition of the Project- The project is all about to study the buying behaviour of customer while selecting a GSM service provider and to identify the preferences of costumers. 1.2 Significance of the Project- The significance of the project is it helps to acquire and retain
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TV dilemma How to become an oligopoly firm in soft drink market? (source: "A new-age drink war starts as Soda Flops‚" Time‚ December 18‚ 2000 There are many soft drinks in the market‚ yet the main suppliers of popular soft drinks are only two: Coke and Pepsi. The soft drink market in America is a very big business with annual sales of $58 billion. Coke‚ with its patented Coca Cola drink‚ enjoys the dominant role in the soft drink market‚ and runner-up Pepsi is always challenging Coke for the
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Oligopoly Characteristics Oligopoly is the main form of modern market structure. The term "oligopoly" is used to define a market in which there are few companies‚ some of which control a large share of the market. In the oligopoly industry some major companies compete among themselves and the introduction of new firms on this market is complicated‚ because of the presence of barriers to entry. Products manufactured by firms can be both homogeneous and/or differentiated. Homogeneous products have
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ANALYSIS OF MARKET STRUCTURE DATE: 8TH NOVEMBER 2014 SR. NO TOPIC PAGE NO. 1 OLIGOPOLY 3 2 PERFECT COMPETITION 5 3 MONOPOLY 7 4 MONOPOLISTIC 9 5 COMPARISON 11 Oligopoly An Oligopoly is an industry dominated by a few firms‚ e.g. supermarkets‚ petrol‚ car industry etc. The main features of oligopoly: An industry which is dominated by a few firms. Interdependence of firms‚ firms will be affected by how other firms set price and output
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players‚ with operations in only a few states. The following table gives details regarding the subscriber base of each Mobile Service Provider in India as of 31 July 2010 :- BHARTI AIRTEL Bharti Airtel Limited formerly known as Bharti Tele-Ventures LTD (BTVL) is an Indian company offering telecommunication services in 19 countries. It is the largest cellular service provider in India‚ with more than 141 million subscriptions as of August 2010[update]. Bharti Airtel is the world’s third largest‚ single-country
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collusive oligopoly (10 marks) * * Oligopoly‚ is a market form in which where few sellers dominate the market for an identical or differentiated good‚ and where there are high barriers to entry. The market is determined by very few‚ however very large firms. The barriers of entry are very significant‚ as they include high initial fixed costs‚ access to resources and economies of scale and legal barriers. Unlike perfect competition where there are identical products‚ in an Oligopoly you have
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Oligopoly An oligopoly is a market form in which a market or industry is dominated by a small number of sellers (oligopolists). Oligopolies can result from various forms of collusion which reduce competition and lead to higher costs for consumers.[1] With few sellers‚ each oligopolist is likely to be aware of the actions of the others. The decisions of one firm therefore influence and are influenced by the decisions of other firms. Strategic planning by oligopolists needs to take into account the
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Oligopoly is a market structure in which only a few sellers offer similar or identical products. It is an intermediate form of imperfect competition. OPEC is an epitome of Oligopoly. Features of Oligopoly: • Non Price Competition • Interdependent decision making • Entry Barriers If organizations behave in cooperative mode to mitigate the competitions amongst themselves it is called Collusion. When two or more organizations agree to set their outputs or prices to maintain monopoly it is called
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different market structures; pure monopoly‚ pure competition‚ monopolistic competition‚ and oligopoly. Understanding each of the four market structures allow manufacturer to manage its pricing strategy and production output. This paper will differentiate among those four market structures‚ while identifying pricing and non-pricing strategies used by the company within each market structure. Oligopoly US mobile phone service industry is a perfect example of an oligopolistic industry. In this industry
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definitions of perfect competition and pure monopoly lie oligopolies and monopolistic competition‚ oligopoly is where there are a few sellers with similar or identical products ‚ which are large enough relative to the total market that they can influence the market price. It is a form for market structure quite common. In many countries‚ the automobile‚ steel‚ petrochemical‚ electrical and computer devices all belong to category of oligopoly market structure. In recent markets‚ there are two main
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