Rhetorical Analysis on “Vintage Ads” | | Na’Shaye Lewis September 9‚ 2013 | Appealing to someone’s emotions is how the tobacco companies get the big bucks. Lucky Strike Cigarettes first came about around the 1920s. Its motto was “Reach for a LUCKY instead of a sweet”. Which went on to say in the ad‚ “To keep a slender figure‚ No one can deny Lucky Strike. They are toasted so there is no throat irritation and no cough”. This ad was made to appeal to the average American woman in that
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Vintage Ad Analysis Angel Lopez DeVry University Vintage Ad Analysis During World War II Japan and Germany were the main enemies toward the United States‚ Japan was the one who bombed Pearl Harbor‚ which brought the US into the war. Germany was the one slaughtering innocent people‚ mainly Jewish and Polish‚ Germany was being ruled by Adolf Hitler one of the most hated and evil rulers in history. The advertisement itself is very visual and appealing. This ad and many others were very affective
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Allure Magazine Critique/Presentation The magazine Allure was founded by Linda Wells who is still the editor-in-chief. The magazine was founded in March of 1991 and is dedicated to focusing on beauty. The magazine has several different articles but the focus does surround the topic of beauty alone. Intentions of the magazine are to educate women in the age group of late teens to early thirties on how to live a beautiful life. “The magazine’s circulation‚ initially estimated at 200‚000 copies
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AD Analyzing Strategizing and marketing off people has been going on for the benefit of profit. Jack Solomon’s “Masters of Desires” goes over the cultures of American advertising while Abraham Maslow’s “hierarchy of needs” follows the steps and processes of the life of successful people and how to achieve such a high level of quality in life highlighting certain qualities and aspects such as loving and belongingness‚ and whether people choose to follow those concepts. Both those topics can be seen
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GORILLA AD CAMPAIGN OF CADBURY Anuj Kwatra – U110009 Hitesh Agarwal – U110024 History of the Ad Gorilla Ad is a British advertising campaign launched by Cadbury Schweppes in 2007 to promote Cadbury Dairy Milk-brand chocolate. It was a 90-second television and cinema advertisement‚ which formed the centre piece of their new ad campaign. It was created and directed by Juan Cabral and starred actor Garon Michael. The campaign itself comprised appearances on billboards‚ print newspapers and magazines
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Statement: Perfume Perfume by Patrick Süskind‚ exposed me to a series of literary texts‚ themes and ideas. It also opened me to a variety of cultural developments that happened throughout the book. In the slums of 18th century Paris‚ Jean-Baptiste Grenouille is born‚ with the gift of scent. As he grows up he lives to decipher the smells of Paris. He journeys to satisfy his obsessions with capturing odors‚ and it’s this that drives him to a murdering quest to create the ultimate perfume and in the
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are tons of magazines that talk about gossips and encroach on the supposedly exciting lives of famous people‚ and J-14 is one of those. The particularity of this magazine is that it is completely targeted for teenagers between 12 and 15 years. J-14’s articles and images are full of topics related to beauty‚ fashion‚ love and tips; therefore‚ it is correct to say that is completely oriented for girls. Talking in a more general fashion about its content‚ one could say that the magazine is superficial
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June of 2009‚ Burger King released an advertisement for the “BK Super Seven Incher” for a limited promotion in Singapore. The sexual message that this ad aims to convey is not so much hidden or subliminal as it is blatantly obvious. Not many would be able to simply glance at this ad and then go about their day. Men and women alike are drawn to the ad because they are either attracted to it or offended by it. Effective advertising usually triggers some kind of powerful emotion within its audience. In
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2015 Time magazine has the world’s largest circulation for a weekly news magazine‚ and has an audience of 20 million in the U.S. In the February 2015 issue of Time‚ it highlights “What Starbucks Knows About America‚ The Fight Against The Measles‚ and the upcoming blockbuster; 50 Shades of Grey”. Using eclectic educational articles and infographics‚ Time magazine informs its readers about current issues/events that address interests and concerns. Although a huge selection of magazines today‚ are
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From : Siyanda Gcuku To : Stefan Joubert Task : Report Media category : monthly magazine (PiE Magazine) History : Magazines have been around for many years. Of course‚ they began in a typical fashion‚ as simply words that were written down to attract customers. The actual history of the magazine can be traced back to the newspaper industry. The newspaper industry wanted to do more in-depth articles and articles that required much more research than the columns that were featured on a daily
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