Bibliography: Cyert‚ R.M.‚ Simon‚ H.A.‚ & Trow. D.B.‚ 1956‚ Observation of a business decision‚ The Journal of Business‚ Vol Czinkota‚ M.R.‚ & Ronkainen‚ I.A.‚ 2001‚ International Marketing‚ 6th edition‚ Harcourt‚ Inc.‚ Orlando Doyle‚ P.‚ Woodside‚ A.G.‚ & Michell‚ P.‚ 1979‚ Organizations Buying in New Task and Rebuy Situations‚ Industrial Marketing Management‚ Vol Fearon‚ H.E. & Bales‚ W.A.‚ 1995‚ Purchasing of Nontraditional Goods and Services‚ Center for Advances Purchasing Studies‚ Arizona
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Objectives of the study The objectives of this term paper are as below: 1. To understand the concept of PPP and applicable form. 2. To gain an understanding on issues those are important for developing PPP. 3. To identify the prevailing status and challenges for implementation. Statement of the Problem: The main problems of PPP are follows: * In
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Cross Cultural Management: An International Journal The evolution of Hofstede ’s doctrine Michael Minkov Geert Hofstede Article information: Downloaded by HERIOT WATT UNIVERSITY At 02:28 23 October 2014 (PT) To cite this document: Michael Minkov Geert Hofstede‚ (2011)‚"The evolution of Hofstede ’s doctrine"‚ Cross Cultural Management: An International Journal‚ Vol. 18 Iss 1 pp. 10 - 20 Permanent link to this document: http://dx.doi.org/10.1108/13527601111104269 Downloaded on: 23 October 2014‚
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The current issue and full text archive of this journal is available at http://www.emerald-library.com Journal of Managerial Psychology 15‚1 68 Received August 1998 Revised May 1999 Accepted June 1999 Communication apprehension and perceptions of salesperson performance: a multinational perspective Leyland F. Pitt‚ Pierre R. Berthon and Matthew J. Robson Cardiff Business School‚ University of Wales‚ Cardiff‚ UK Keywords Communication‚ Face-to-face communications‚ Sales‚ Salesforce‚ Performance
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Sound Advertising: A Review of the Experimental Evidence on the Effects of Music in Commercials on Attention‚ Memory‚ Attitudes‚ and Purchase Intention David Allan‚ Ph.D. Department of Marketing Saint Joseph ’s University Online Publication Date: October 23‚ 2007 Journal of Media Psychology‚ Volume 12‚ No. 3‚ Fall‚ 2007 Abstract This article reviews the empirical studies on the interaction of music and the hierarchy of advertising
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Carsten Erfgen Impact of Celebrity Endorsement on Brand Image: A Communication Process Perspective on 30 Years of Empirical Research Research Papers on Marketing and Retailing University of Hamburg Tor zur Welt der Wissenschaft Institute of Marketing and Media Marketing and Branding Head of the Institute Prof. Dr. Henrik Sattler No. 40 Carsten Erfgen* Impact of Celebrity Endorsement on Brand Image: A Communication Process Perspective on 30 Years of Empirical Research July
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Sexual abuse in patients with Anorexia and Bulimia. An attempt to order from the Modular-transformational approach. The increasing incidence of anorexia / bulimia in the past thirty years and the difficulties for successful treatment are a challenge to the professional community dedicated to their attention. Both psychiatrists and psychoanalysts have redoubled efforts to understanding and intervention in order to give an appropriate response to what is considered an epidemic and a type of pathology
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Nigerian Hospital Information Systems/Benson 1 ISSN 2159-‐6743 (Online) Hospital Information Systems in Nigeria: A Review of Literature Ayodele Cole Benson‚ MB BCH‚ PhD‚ DHA * Abstract This literature review was developed to examine empirically the factors hindering adoption of hospital information systems in Nigeria
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The Buying Center: Structure and Interaction Patterns Author(s): Wesley J. Johnston and Thomas V. Bonoma Source: Journal of Marketing‚ Vol. 45‚ No. 3 (Summer‚ 1981)‚ pp. 143-156 Published by: American Marketing Association Stable URL: http://www.jstor.org/stable/1251549 . Accessed: 07/11/2014 06:38 Your use of the JSTOR archive indicates your acceptance of the Terms & Conditions of Use‚ available at . http://www.jstor.org/page/info/about/policies/terms.jsp . JSTOR is a not-for-profit service that
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DTD 5 ARTICLE IN PRESS Journal of Business Research xx (2004) xxx – xxx The SERPVAL scale: a multi-item instrument for measuring service personal values Luis Filipe Lagesa‚*‚ Joana Cosme Fernandesb‚1 a Universidade Nova de Lisboa‚ Faculdade de Economia‚ Campus de Campolide‚ 1099-032 Lisboa‚ Portugal Ericsson Telecommunications Portugal‚ Edifıcio D. Henrique‚ Quinta da Fonte‚ 2780-730 Paco de Arcos‚ Portugal ´ ¸ b Received 14 October 2003; received in revised form 1 June 2004;
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