WHITE PAPER Big Data: Trends‚ Strategies‚ and SAP Technology Sponsored by: SAP Carl W. Olofson Dan Vesset August 2012 THE DAWN OF THE INTELLIGENT ECONOMY The intelligent economy has arrived. The convergence of intelligent devices‚ social networking‚ pervasive broadband communications‚ and analytics is redefining relationships among producers‚ distributors‚ and consumers of goods and services. The growth in volume‚ variety‚ and velocity of data has created new challenges and opportunities.
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hypocrite is something we all strive to avoid. Philip Meyer takes this emotion to the extreme by examining a study done by a social psychologist‚ Stanley Milgram‚ involving the effects of discipline. In the essay‚ "If Hitler Asked You to Electrocute a Stranger‚ Would You? Probably"‚ Meyer takes a look at Milgram’s study that mimics the execution of the Jews (among others) during World War II by placing a series of subjects under similar conditions of stress‚ authority‚ and obedience. The main theme
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Suppose you are working for an agency that is participating in a tender for a contract to improve the (internal) branding at Wartsila: write in 500-700 words an evaluation of your impression of Wartsila’s current branding strategy and -implementation as you perceive it from studying their website‚ Mr. Bos’s talk and maybe some other information you’ve observed on the Internet or in the news. Tell them what in your opinion is strong and weak about it and what you would like to help improve. Wärtsilä
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Bulacan State University College of Architecture & Fine Arts City of Malolos TOA 123 [pic] 2nd Semester AY 2009‐2010 Arch. Godesil G. Lejarde Instructor TOA 123 Theory of Architecture 2 Arch. GGLejarde
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preparation assignment 3: « Anti-branding on the internet » Sandeep Krishnamurthy & S. Umit Kucuk This text deals with anti-brand web sites. These web sites are online spaces where we can find negative aspects of a specific targeted brand. Nowadays this type of websites are more and more present on the web. In the text the authors will study the brand value’s impact on likelihood of the presence of anti-brand sites but also the nature of the language used by anti-brand sites. Before looking at
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org SPOTLIGHT ON SOCIAL MEDIA AND THE NEW RULES OF BRANDING Branding in the Digital Age by David C. Edelman • You’re Spending Your Money in All the Wrong Places Included with this full-text Harvard Business Review article: 1 Article Summary Idea in Brief—the core idea 2 Branding in the Digital Age: You’re Spending Your Money in All the Wrong Places Reprint R1012C SPOTLIGHT ON SOCIAL MEDIA AND THE NEW RULES OF BRANDING Branding in the Digital Age You’re Spending Your Money in
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NASCAR: A Branding Success case study Anand Narayanan MAR 5125 – Spring 2011 Case Summary: In the past 60 years‚ National Association for Stock Car Auto Racing (NASCAR) has become one of the top auto-racing series in United States and the number one spectator sport in America.[i] NASCAR has primarily held three national series (NASCAR Sprint Cup series‚ NASCAR Camping World Cup series and NASCAR Nationwide series) along with some regional and international series. Primarily‚ NASCAR has
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Group Brand Audit Project Your group assignment is to pick a brand from the list of brands(attached) and conduct a thorough brand audit. Each group must study and analyze a different brand. Brands will be assigned on a "first come‚ first serve" basis. Post your group’s choice of brand and gp number on the “questions for Prof/TA” board so that everyone can see your group’s choice. This way‚ the other gps will know which brands are already taken on a first come first serve basis. Once your
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/ Istanbul | | Architecture as Symbol: Space in Wim Wenders’ Cinema | | | The relation between architecture and cinema began more than a century ago with the production of the very first films. There is architecture in almost every film. Consciously or not‚ architecture takes its position as an effective element in films; architectural space influences what is shot. If it is possible to argue that cinema is under the influence of architecture‚ then it should also be
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of three major architectural focus: the unification of traditional temple form and the new domed space‚ the technical development of concrete constructions‚ and the tendency to obscure construction and structural elements. This paper discusses the Pantheon by analyzing the architecture from various aspects such as its three distinctive spaces and the experience they brings‚ the lighting of the interior‚ innovation such as coffering‚ the skillful use of concrete‚ and the Roman’s attempt to conceal
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