Industries are classified into four different market structures. They are perfect competition‚ monopolistic competition‚ oligopoly and monopoly. Each of these has different characteristics regarding the number of firms involved to the type of product they make. Different methods and restrictions are used to maximize profits in all markets of the economy. Brand management and advertising are two tools that firms used to differentiate their products. The main objective of brand management is
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The Four Market Structures Every business belongs to a type of market due to demand and freedom of entry. In order to know what type of market businesses operate in‚ it is important to distinguish which market structure each specific firm belongs to. The four structures which I will go onto explain in depth are perfect competition‚ monopolistic competition‚ monopoly and oligopoly/ duopoly.I will also be comparing and contrasting the theoretical constructs and the associated assumptions. Perfect
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1) Explain the terms ‘Monopoly’ and ‘Monopolistic Competition’ (4 marks) Monopoly A monopoly is a market structure in which a single company or individual owns all or nearly all of the market for a given type of product or service with no or close substitute. This would happen in the case that there is a barrier to entry into the industry that allows the single company to operate without competition (for example‚ vast economies of scale‚ barriers to entry‚ or governmental regulation)
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Market structures and pricing Revenues Consumers * Inverse demand curve gives willingness-to-pay * Benefit consumer(s) derive(s) from additional good; * Area under inverse demand curve measures total willingness-to-pay‚ total benefit or total surplus. * Maximum price I can charge as producer determined by inverse demand function * Marginal revenues; revenue of next unit I sell Strategies * Profit maximization * Marginal profits equal to 0 (MR=MC) *
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According to the principles of microeconomics market structures can be identified as perfect competition‚ oligopoly or monopoly. In our society today and the way business is conducted‚ market structures are not strictly defined by on of these particular types. They can be composed of a mix of them. A market structure that has a higher level of competition can be more efficient than those that have lower levels of competition. We know this since lower competition increases the producer’s surplus;
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competition and oligopoly affect price and output determination in these market structures. Both monopolistic competition (MPC) and oligopoly generally determine price and output based on the profit-maximising condition that marginal cost (MC) equals to marginal revenue (MR). Due to the different features of both monopolistic competition and oligopoly such as the barriers to entry (BTE)‚ which affects the number of sellers as well as market power‚ nature of product and possibility of enjoying economies
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A monopoly is a market structure where there is merely one manufacturer/supplier for a product. The lone business is the industry. Entrance into such a market is controlled based on elevated costs or additional obstacles‚ which may be‚ political social or economic. In an oligopoly‚ there are simply a limited number of firms that create an industry. This top quality assemblage of firms has control over the price in addition to a‚ monopoly; an oligopoly also has extraordinary obstacles to admittance
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ALTERNATIVE MARKET STRUCTURES It is traditional to divide industries to categories according to the degree of competition that exists between the firms within the industry. There are four such categories. At one extreme is perfect competition‚ where there are many firms competing. Each firm is so small relative to the whole industry that it has no market power to influence price. It is a price taker. At the other extreme is monopoly‚ where there is just one firm in the industry‚ and hence no competition
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Market structure refers to: • Nature and degree of competition within a particular market • The number of firms producing identical products which are homogenous Oligopoly: This is a market structure in which the market is dominated by a small number of firms that together control the majority of the market share. Few firms dominate Although only a few firms dominate‚ it is possible that many small firms may also operate in the market e.g. the major airlines. It is a situation between perfect
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Differentiating Between Market Structures in Kudler ECO 365 Differentiating Between Market Structures in Kudler As a hired consultant a market analysis is performed for the Kudler Fine Food Virtual Organization. To gain full review of the company ’s potential the organization’s strategic plan‚ marketing overview‚ customer ’s views‚ and market surveys are reviewed. The information will allow an understanding of the company ’s competitiveness within the industry. The market structure that best relates
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