1 Yahoo Case Executive Summary This case study analysis is on Yahoo! (referred to also as “Yahoo”). Yahoo (Nasdaq: YHOO) is a global internet services company that operates the Yahoo! Internet portal. It provides varied products and content‚ from email and search to media streaming and downloads. As of February 2010‚ it is the third-most popular Internet site in the United States in terms of monthly traffic‚ with visits by more than 120 million unique users every month (Yahoo. Wikinvest). The Case
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Yahoo! and Customer Privacy (A) In the summer of 2004‚ the People’s Republic of China asked Yahoo!’s Chinese subsidiary for the name and address associated with username "houyan1989@yahoo.com.cn." The government gave no explanation of why it needed this information or what it intended to do with it. Yahoo!’s privacy policy stated it would not divulge a customer’s personal information unless officially requested via a court order or some other legal means. This was new and unexplored territory‚ however
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Yahoo! Inc. - 2009 Case Notes Prepared by: Dr. Mernoush Banton Case Authors: Hamid Kazeroony A. Case Abstract Yahoo! Inc. (www.yahoo.com) is a comprehensive strategic management case that includes the company’s Calendar year-end December 31‚ 2008 financial statements‚ competitor information and more. The case time setting is the year 2009. Sufficient internal and external data are provided to enable students to evaluate current strategies and recommend a three-year strategic plan for
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Business Case Analysis * ROLES and RESPONSIBILITIES Company: Yahoo | | | Deliverables | Assigned | 1. | Part A: Company Overview-Company Overview-Description of Product/Service Offerings-Core Competencies-Markets Served (Geographic Locations)-Competitors | Jeff Veenstra | 2. | Part B: Business Strategy -Mission/Vision Statements -SWOT Analysis-Interpretation of Mission/Vision Statements-SWOT Conversion Strategies | Florentina Covaci | 3. | Part C: Financial Analysis-Financial
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YAHOO! Inc. 2006 |I. Current Situation | A. Yahoo’s Current Performance (2006) In 2006‚ Yahoo’s return on assets plummeted from 18.95% in 2005 to 6.73% in 2006. In addition to the poor return rates‚ Yahoo’s market share dropped from 30.5% in July 05 to 28.8% in July 2006. Google (Yahoo’s main competitor) however‚ showed an impressive market share increase from 36.5%
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Yahoo! Inc. TABLE OF CONTENTS Executive Summary…………………………….……….…………………………………...……4 History…………………………………………………………………….……………………….6 Mission and Vision………………………………………………………….………………...…..7 Objectives and Strategies……………………………………………………………………….....7 Industries‚ Products‚ and Competition…………………………………………………………….7 Top Management……………………………………………………………………………….....8 Current Issues ……………………………………………………………………………………11 Socioculture……………………………………………………………………………………...14 Demographics……………………………………………………………………………
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Case Study –Yahoo! Inc. 1. Case Title Yahoo! Inc. 2. Brief History/Background of the Case Yahoo! Inc is an internet service provider that services both users and business globally. The company was found in 1944 by David Filo and Jerry Yang who were attending Stanford University(PHD Program). In 1995‚Yahoo!Inc was incorporated in Delaware and launched a highly successful initial public offering IPO in April 1996 with a total of 49 employees. Its stock rose to the high of $120 in
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YAHOO! Introduction Yahoo! was created by two Electrical Engineering students from Stanford University – David Filo and Jerry Yang in 1994. At first‚ Yahoo! was a catalogued websites and it published the directory for free on the internet. The original version was called Jerry and David’s Guide to the World Wide Web. Then it was renamed as Yahoo!‚ an acronym of “Yet Another Hierarchical Officious Oracle” when Filo and Yang left their studies. The humorous name caused some confusion early on
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Yahoo! Case Analysis May 9 2007 The strategy of implementation of an established dot com company‚ struggling to leverage current advertising methods with business objectives. Jason Drohn Bradley Bierer Carol Woods Michelle Victory Paul Rapela Table of Contents Executive Summary......................................................................................................................... 3 History: ................................................................
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Yahoo! Case Analysis The strategy of implementation of an established dot com company‚ struggling to leverage current advertising methods with business objectives. Jason Drohn Bradley Bierer Carol Woods Michelle Victory Paul Rapela May 9 2007  Table of Contents Forward ......................................................................................................................................3 Executive Summary................................................................
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