Apple PowerBook Case Write-up After the failed release of Apple’s first miniaturized computer‚ the Portable‚ the company was faced with the likelihood of losing significant ground in the mobile computing market if it didn’t bring a product to market at record speed. Apple had anticipated the Portable would be competitive enough to maintain market share until its longer term “Companion” project was complete. However‚ thirty-six months remained until Companion would be ready. Weak sales coupled
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Running head: MGT 431 WEEK 3 CASE ANALYSIS MGT 431 Week 3 Case Analysis MGT 431 Rob Feldpausch Baker College 7/10/2013 Week 3 Case Analysis: "Apple Inc." Overview Despite the effects of ongoing poor economic conditions in the U.S.‚ Apple Inc. celebrated record revenues and sales of computers. The company’s newly released iPad tablet computer and iPhone smartphone models helped push Apple to the #2 U.S. market share ranking for smartphones (trailing #1 Samsung‚ running Google’s
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Current Event Analysis: The FBI vs. Apple A current event in need of ethical examination is the dispute between Apple and the FBI over the unlocking of a criminal’s iPhone. Following the mass shooting in San Bernardino that took the lives of many individuals in early December 2015‚ the FBI turned to the shooter’s personal iPhone data for evidence‚ however‚ were unable to bypass Apple’s security measures on their own (Lichtblau & Benner‚ 2016). Unwilling to compromise the security of data‚ and quite
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TAMPERE UNIVERSITY OF TECHNOLOGY Institute of Industrial Management TETA-5036 Management of Innovation Case Analysis 1: Apple Computer return date: Sturday 10th Novemeber Students: 206192‚ Carlos Gomez‚ carlos.gomezbarbero@tut.fi 206171‚ Ceyda Elbasioglu‚ ceyda.elbasioglu@tut.fi 197327‚ Fabio Parisi‚ fabio.parisi@tut.fi 206261‚ Gina Monjaraz‚ georgina.mojarazgomez@tut.fi 206622‚ Merve Eralp‚ merve.eralp@tut.fi Table of Contents:
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Unit 1 Case Analysis: Apple‚ Inc.‚ 2008 Background Apple Computer‚ Inc. was created by Steve Jobs and Steve Wozniak in April 1976. It started as a computer software and hardware manufacturer. Apple Computer‚ Inc. is famous for having one of the largest and most loyal customer bases that have helped to make concrete consistent growth for the company (Yoffie‚ Slind‚ 2008). In 2007 Apple Computer Inc.‚ became Apple Inc. to mirror its expansion into the consumer electronics market while still
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Administration‚ Kangwon National University‚ Chuncheon‚ Kangwon-do‚ South Korea; bDepartment of Marketing‚ Kansas State University‚ Manhattan‚ USA; cDepartment of International Business Studies‚ Swinburne University of Technology‚ Hawthorn‚ Australia (Received 20 February 2008; final version received 24 June 2008) This study examines the development of brand equity by evaluating the influences of brand associations‚ perceived quality‚ satisfaction‚ and brand loyalty. Based on insights from prior research
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Dubinsky and Apple Computer‚ Inc. Case Analysis Dubinsky’s primary mistake was relying on her position and reputation rather than mounting an effective‚ persuasive‚ and fact-based argument. As noted by Jay Conger in The Necessary Art of Persuasion‚ today’s employees are not content to accept a decree from above and seek to understand the reasons behind a decision. She should have taken Jobs’ JIT proposal seriously from the beginning and‚ as soon as she heard of it‚ worked to make her case affirmatively
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Financial Policy at Apple – Case Analysis Apple had nearly $137 billion of cash at the end of Dec 2012. Over the past few years‚ the Company had been highly successful with the launch of the iPhone 3G in 2008‚ and which was followed by the launch of iPad in 2010. The Company enjoyed high profitability‚ and was able to keep its costs at a minimum. The gross margin on the iPhone was between 49% and 58% from October 2010 to March 2012‚ and the gross margin on the iPad was between 23% and 32% in the
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Case Analysis: Apple Inc.‚ 2012 IBM introduced the personal computer into the mainstream in the 1980’s‚ after Apple pioneered the first usable “personal ” computing devices. By the early 1990’s‚ lower price and expanding capabilities drove the growth of “Wintel” (the windows OS combined with an Intel processor). The revenue growth continued through the early 2000’s then lowed over the next decades. The personal computer (PC) industry is in high dynamics‚ with new products emerging and old technology
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1. Describe Alexander the Great using Functions of Management. Planning Alexander knew a thing or two about setting objectives and what needs to be done to achieve it. He knew how to strategize. This was best shown when they were planning the attack to kill Darius. Leading The movie presented Alexander’s excellent leadership skills. He trusted his subordinates by delegating the jobs to them. He communicated with his army‚ if possible‚ one by one‚ to show his soldiers how he values them‚ to encourage
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