Zappos has been ranked as Fortune “Top 100 Best Companies to Work For” for more than 5 times‚ with its latest ranking at No. 31 in 2013 (Fortune‚ 2013). What makes this company such a wonderful place to work is its unique culture‚ where 10 core values (Exhibit 1) constantly remind its managers and employees what they are representing and standing for. Employees are called “team members” in Zappos (Frei‚ Ely and Winig‚ 2011). This paper will examine how “team members” are identified and trained
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Professor Yépez CASE #2 — ZAPPOS.COM 2009: CLOTHING‚ CUSTOMER SERVICE‚ AND COMPANY CULTURE In 1999‚ Nick Swinmurn found himself walking through the mall‚ unable to find the right pair of shoes after visiting a variety of stores. Empty-handed‚ he went home to search online and found that there was no major online shoe retailer. A few months later‚ Swinmurn quit his job and started Zappos.com‚ an online store that carried the latest shoe styles‚ brands and colors. Over the past decade‚ Zappos has evolved
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Zappos Case Analysis Zappos‚ as we all know‚ is a well- run company that selling shoes‚ as well as other products‚ such as handbag‚ luggage‚ clothing‚ and etc. Why can Zappos achieve such a huge success? Form my point of my view; there are 5 key success factors. Firstly‚ Zappos mainly focus on customer service. For example‚ it provides a WOW experience; the loading speed is faster than other retailer company. Like Hsieh said‚ he regarded customer service as an investment‚ instead of an expense
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Company Profile Zappos started out by selling shoes online to become the world’s largest online retailer of shoes. Subsequently‚ in their quest to boost sales‚ they moved beyond footwear to become an E-tailer that sells ‘anything and everything’. Since its founding‚ sales have grown exponentially from US$1.6 million in 2000 to US$1B in 2008 (Exhibit 1.). This strong growth was dependent on a strong and loyal customer base‚ which in turn was dependent on employees who were passionate about and took
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Case Description: If you like shoes and shop online‚ you probably have heard of Zappos.com. Nick Swinmurn was inspired to found the firm after a frustrating shopping excursion in San Francisco where he failed to find a properly fitting pair of shoes in the right size‚ style and color. Swinmurn translated his unpleasant shopping experience into new business expressly designed to meet the demanding needs of serious shoppers. As a result of his entrepreneurial zeal and his shrewd exploitation
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Thoma Bravo – Citect Corporation (HBS 9-209-022) Study Questions 1. Do you think TB or Schneider would create more value as the owner of Citect? 2. TB would assume what risks if they are the winning bidder? 3. Should TB continue to bid on Citect and at what price? Are the expected ROIs and IRRs to TB sufficient at your revised bid amount? (* note: a detailed evaluation model will be constructed during the class session *) Study Questions 1. Is Newell just another conglomerate? How
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companies. (See Exhibits 1‚ 2‚ 3‚ and 4 for selected financials for both compa anies.) Amazon had been courting Zappos since 2005‚ hoping a merger would enable Amazon to expand and strengthen its market share in soft-line retail catego ries such as shoes and apparel—categories o the company considered strategically important to its b usiness growth.1 While Amazon’s interest e intrigued Zappos’ CEO‚ Tony Hsieh‚ and chairman‚ C OO‚ and CFO‚ Alfred Lin‚ the two senior executives had not felt the time
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To understand why Zappos would be a motivating place to work‚ one must dig deeper into the basics of the company. What are their philosophies? What are their goals? What is their mission? Zappos.com is a fairly new company created in 1999 by a consumer who wasn’t able to find his favorite pair of shoes at the mall. Adding this online shoe company to the other online retailers met the need for online shopping at a time where malls were a thing of the past. Interestingly enough‚ “this country hasn’t
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Case: Land Securities Group (A): Choosing Cost or Fair Value on Adoption of IFRS Case Number: 9-105-014 Topic: Financial Reporting and Control Description: A U.K. real estate firm‚ required to adopt international accounting standards (IAS) by 2005‚ must change the reporting of its primary asset (investment property) from the revaluation model under U.K. GAAP to either the cost or fair-value model under IAS. This would have a number of effects on European investment property firms‚ including
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Andy Crummel MGT 337 Professor McCammon 4/8/2013 Zappos’ Case Analysis 1. What are Zappos’ core competencies and sources of competitive advantage? How sustainable are they? What role does corporate culture play in these questions? I identified quite a few core competencies within Zappos that allow them to distinguish themselves from their competitors. First off‚ they have a very unique return policy‚ such that they allow the customer 365 days to return the product‚ in addition to paying
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