integration such as EDI‚ GPS and RFID. EDI: H&M stores used EDI system to check the availability of the product in other stores. GPS Technology: H&M has GPS technology‚ customers snap a picture of virtual articles of clothing and pinpoint a shopper’s location store where they did window shopping. RFID: H&M used RFID system to track its product inventory and real-time location acsess for products in warehouse. There are differnet competitors of H&M like: • • • • Express Zara NY&C Forever 21
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THE BENETTON SUPPLY CHAIN – CASE STUDY Retail operations – main objectives Benetton‟s core business is in the manufacturing‚ production and sale of casual and sportswear‚ which accounts for 95% of total revenues (Camuffo et al‚ 2001: 47). The company has a market presence in over 120 countries and has consistently generated revenues exceeding $2 billion throughout this decade (Industry profile‚ 2007: 15). It has 5‚000 retail outlets around the world‚ the vast majority of which are run by independent
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network of the company is analysed and each stage of the network is developed in details to see how the supply concepts are applied or not by the leader of the clothing industry (Zara) Future developments – The company needs to focus on e-commerce development by taking advantage of its agile supply chain. Furthermore‚ Zara could set up a reverse logistics to develop a sustainable business. Conclusion – Three key points are relevant in this industry: the location of production facilities has to be
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Szurovy‚ G. (1994)‚ The Guide to Understanding Financial Statements‚ 2nd ed.‚ McGraw-Hill Inc.‚ New York‚ NY. Crawford‚ L. (2000)‚ “Putting on the style with rapid response”‚ Financial Times‚ 16 September‚ p. 17. D’Andrea‚ G. and Arnold‚ D. (2002)‚ “Zara”‚ Harvard Business School Case Study‚ January 30th. Diamantopoulos‚ A. and Schlegelmilch‚ B. (1997)‚ Taking the Fear out of Data Analysis‚ The Dryden Press‚ London. Disher‚ M. (1987)‚ “Clothing assembly: automation versus flexibility”‚ Textile Outlook
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Introduction Quick response: perceptions of UK fashion retailers Grete Birtwistle Noreen Siddiqui and Susan S. Fiorito The authors Grete Birtwistle and Noreen Siddiqui are in the Division of Marketing‚ at Glasgow Caledonian University‚ Glasgow‚ UK. Susan S. Fiorito is in the Department of Textiles and Consumer Sciences‚ Florida State University‚ Tallahassee‚ Florida‚ USA. Keywords Quick response retailing‚ Supply chain‚ Fashion‚ Retailing‚ United Kingdom During the mid-1980s‚ quick response (QR)
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Gaining Competitive Advantages Through Supply Chain Management: Success Storie TABLE OF CONTENTS 1. INTRODUCTION - 1 - 2. BACKGROUND - 1 - 3. THEORY - 2 - 4. DISCUSSION AND ANALYSIS - 4 - 4.1. ZARA - 4 - 4.2. Dell - 6 - 4.3. FedEx - 6 - 4.4. Wal-Mart - 7 - 5. CONCLUSIONS - 8 - 6. REFERENCES - 9 - 1. INTRODUCTION The business environment has been suffering from fierce competition since the escalation of technology evolution and internet growth had become wildly
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satisfied and is able to see where he benefits from the relationship and cooperation. We can see that many powerful suppliers such as Wal Mart oblige their suppliers to adopt their strategies. For example‚ Wal Mart obliges many of its suppliers to adopt EDI (Electronic Data Interchange) using Web based systems that are not proprietary to any brand of IT or to any supplier. By exercising coercive power‚ some positive results may occur at the beginning but channel members may eventually react in a defensive
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advantage of current clothing styles at a lower price. This chapter highlights the sources of competitive advantage that may exist inside the field of fast fashion‚ as shown in Figure 3.1‚ studying in detail the major players who are part of: H&M‚ Gap‚ Zara and Benetton. {draw:frame} FIGURE 3.1 : THE SOURCES OF COMPETITIVE ADVANTAGE *3.1 *SUPPLY CHAIN A supply chain is a system of organizations‚ people‚ technology‚ activities‚ information and resources involved in moving a product or service
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CRANFIELD UNIVERSITY ELEFTHERIA DIMITRAKOU LEARNING FROM THE FASHION INDUSTRY: A STRUCTURED LITERATURE REVIEW CRANFIELD CENTRE FOR LOGISTICS & SUPPLY CHAIN MANAGEMENT MSc THESIS CRANFIELD UNIVERSITY CRANFIELD SCHOOL OF MANAGEMENT CRANFIELD CENTRE FOR LOGISTICS & SUPPLY CHAIN MANAGEMENT MSc THESIS Academic Year 2006-2007 ELEFTHERIA DIMITRAKOU Learning from the Fashion Industry: A Structured Literature Review Supervisor: Dr. Chris Morgan August 2007 This thesis is
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Table of Contents 1. Introduction In a fast paced world a stringent Supply Chain Management (SCM) will always act as a competitive advantage and will be the key to what sets business apart in terms of financial performance. This is also further supported by Gunasekaran et al.‚ (2004) that SCM has been increasingly a major component of competitive strategy to improve organizational productivity and profitability. Therefore in order to respond to constantly changing customer preferences
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