What is logistics? "Logistics means having the right thing‚ at the right place‚ at the right time." [pic] Logistics - (business definition) Logistics is defined as a business planning framework for the management of material‚ service‚ information and capital flows. It includes the increasingly complex information‚ communication and control systems required in today ’s business environment. -- (Logistix Partners Oy‚ Helsinki‚ FI‚ 1996) Logistics - (military definition) The science of planning
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The case of Zara – The Postponement strategy I) Introduction In order to compete in the world of rising globalization and shortening of product life cycle nowadays‚ firms have to deal with the demand for increasing product variety to meet the diverse needs of customers. Mass customization has become a requirement for many businesses especially in the dynamic‚ fast-changing industries. However‚ the more product varieties‚ the more difficult it is to forecast demand‚ control inventory and manufacture
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in Business Administration major in Human Resource Development Management Zara Clothing Company Marketing Plan By Mr. Carl Jastine Eugenio Ms. Angelica May Ignacio Ms. Mary Christine Agojo Ms. Shenna Mae Reyes Mr. Eric Balaoro I. Executive Summary Zara is the largest retail company owned and run by Inditex‚ largest Spanish corporation and the world’s largest fashion group. The way Zara has runs its company is by following a vertical integrated operation that has the advantage
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Internationnal marketing Case study – Zara Question 1 The close relationship between manufacturing and retailing make Zara different from the others specialty apparel retailers. His motto could be « fast and fashion ». Zara controls all phases of production of its clothing from design to distribution. A choice taken by the will of the company to « adapt to the client’s request in minimum time.»‚ for Zara‚ the most important thing is time. Zara has a highly flexible tool for producing close
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business model is characterized by a highly integrated vertical structure. In contrast to the model that has been adopted by competing international corporations‚ the Group handles all the processes required in the apparel industry—design‚ production‚ logistics‚ distribution to retail outlets—on its own. This model is based on a desire for structural flexibility and a belief that the customer should come first in every aspect of the company ’s operations. The main elements of this vertical structure can
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ZARA-Internationalization Analysis When it comes to internationalization strategies‚ ZARA is the perfect case to look at. By putting in practice a set of different strategies‚ ZARA has accomplished great positioning worldwide and is one of the most recognized brands in the apparel market. Listed below are the main internationalization strategies ZARA has used to become one of the leading clothing brands in the world. Operating Filial When ZARA first started opening stores outside of Spain
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Report on Market Research Analysis of Logistic Sector. Kalpesh Hiwase MMS Marketing Roll No: 74 Contents Topic Page No. 1. Introduction to Logistic Industry 3 2. What is the need of Market Research ? 9 3. How can the company use Market Research 11 4. Techniques for conducting Market Research 12 5. Sample Market Report Checklist 14 6. Sample Questionaire 17 7. Bibliography 18
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new technology to expand productivity and increase competitiveness INTRODUCTION ABOUT ZARA • Established in 1975‚ Zara is the flagship of Inditex (Industria del Disen˜o Textil‚ SA). • Inditex has become the world’s second largest clothing retailer with 2‚692 stores spread across 62 countries worldwide by the end of January 2006. • In addition to Zara‚ which accounted for 66 percent of the group’s turnover in 2005 • Inditex owns seven other clothing chains: Kiddy’s
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Zara operation management‚ A business case! Tuesday‚ September 2‚ 2008 Zara operation management‚ A business case! 1- Executive Summary Operations management is in regard to all operations within the organization related activities including managing purchases‚ inventory control‚ quality control‚ storage and logistics. A great deal of focus is on efficiency and effectiveness of such processes. An example of successful operations management in retail sector is obvious in Zara business model which
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Anderson • Jé é i G lli Jérémie Gallien‚ London Business S h l L d B i School • Miguel Díaz‚ Zara CFO • Javier García‚ Zara • José Manuel Corredoira‚ Zara Corredoira • Marcos Montes‚ Zara • José Antonio Ramos‚ formerly with Zara • Juan Correa‚ MIT LFM 2007 Caro: “Inventory Management of a Fast-Fashion Retail Network” The Fast-Fashion Business Model selling season a assortme ent time Trad. Retailer Vs. Zara assortment Average # visits / customer / year = 17 Caro: “Inventory Management of a
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