"Zara inventory turnover" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 34 of 50 - About 500 Essays
  • Satisfactory Essays

    Zara Marketing Plan

    • 2343 Words
    • 10 Pages

    New collection Launch | Marketing Plan 22.10.2009 1 SITUATION  ANALYSIS   Zara  Brand  Wheel   Fashionable    clothes   Varied  assortment   Trendy  colors   Feminine  cuts   Fashionable  product  lines    for  moderate  costs   Customer-­‐centered  business   Runway  trends  adapted  for  the  streets   Brand Essence Fashion-­‐oriented  woman   Trendy  in  every  situaFon

    Premium Brand Trademark Marketing

    • 2343 Words
    • 10 Pages
    Satisfactory Essays
  • Best Essays

    Zara marketing plan

    • 2429 Words
    • 10 Pages

    Dairbekova Professor: La Perla 20th December 2013 TABLE OF CONTENTS INTRODUCTION This academic paper analyzes the marketing aspects and theories that are being applied to the company Zara‚ and analyzes and evaluates the marketing performance of the company. The report will cover the following topics: 1. The production of a concise external marketing audit by using PESTEL and SWOT analysis and Porter’s five forces‚ and the identification

    Premium Marketing Inditex

    • 2429 Words
    • 10 Pages
    Best Essays
  • Satisfactory Essays

    Developing innovative products/services for broad range of customers Zara creates a “fast fashion” concept which getting designs to customers quickly. It has more style than Gap‚ faster growth than Target‚ and logistical expertise rivaling Wal-Mart. 2. Significant investments in Marketing‚ Technology Development‚ Procurement & Customer Service ZARA takes just two weeks to get a new design from drawing board to store floor. ZARA invested much in developing its technology like e-business and ERP

    Premium Fashion Organic farming Brand

    • 374 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    ZARA-Internationalization Analysis When it comes to internationalization strategies‚ ZARA is the perfect case to look at. By putting in practice a set of different strategies‚ ZARA has accomplished great positioning worldwide and is one of the most recognized brands in the apparel market. Listed below are the main internationalization strategies ZARA has used to become one of the leading clothing brands in the world. Operating Filial When ZARA first started opening stores outside of Spain

    Premium Franchising Franchise Marketing

    • 1112 Words
    • 5 Pages
    Good Essays
  • Good Essays

    ZARA case study

    • 304 Words
    • 2 Pages

    The middle-aged mother buys clothes at the Zara chain because they are cheap‚ while her daughter aged in the mid-20s buys Zara clothing because it is fashionable. Clearly‚ Zara is riding two of the winning retail trends - being in fashion and low prices - and making a very effective combination out of it. Much talked about‚ especially since its parent company’s IPO in 2001‚ often admired‚ sometimes reviled‚ but hardly ever ignored‚ Zara has been an interesting case study for many other retailers

    Premium Supply chain management Fashion

    • 304 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    Zara Case Study

    • 327 Words
    • 2 Pages

    Zara Case Analysis Zara’s Marketing Strategy • Produce a product that can adjust and fit multiple trends and can adapt quickly to new style. • Pride itself on its location (usually on the best street in big cities) as opposed to spending money on public advertisements. • Target a youthful and vibrant culture. • Have current and efficient technology in their stores. Target Market • Young‚ fashion- conscious city dwellers. • Rapidly changing style that needed to cater to people who were not

    Premium Marketing Advertising

    • 327 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Zara Case Study

    • 672 Words
    • 3 Pages

    Zara: The Technology Giant of the Fashion World Introduction The term “fast-fashion” has come to revolutionize the world of fashion; this business model has created frenzy among competing retailers attempting to capture market share in this ruthless industry. Zara is the clothing and accessories retailer seated atop the industry; Zara is the flagship specialty chain of Spain-based conglomerate Inditex consisting of 1495 stores. Based in Arteixo‚ Galicia‚ and founded in 1975 by Amancio

    Premium Strategic management Retailing Marketing

    • 672 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Q 1.: What is unique about Zara’s business model? Zara has proved to be a maverick of its time – it came at a time that the apparel industry was fragmented there was no integration‚ the costs incurred were enormous it was highly labor-intensive leading to outsourcing to save on costs and the business model prevalent was not proving to be highly successful as compared to the models of other industries. In came Zara and showed that strategic imperatives depended on how a retailer sought to create and

    Premium Supply chain management Marketing Target market

    • 2107 Words
    • 9 Pages
    Powerful Essays
  • Good Essays

    Zara information system

    • 647 Words
    • 3 Pages

    merchandiser to have deeper understanding about the latest visual merchandising and windows display which issued by the headquarter team. Intranet is a cost-effective method that share the information at once and worldwide can be seen those information. Since Zara expands its business to more than 200 stores located over 88 countries‚ Intranet can be the platform that time of seeking documents can be saved. As a result‚ productivity can be enhanced as time can be saved and files are concentrated in one platform

    Premium Merchandising Retailing Fast fashion

    • 647 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Brand Extension for Zara

    • 1928 Words
    • 8 Pages

    to leverage brand equity (Monga & John‚ 2010; Tom‚ Kelly & Ravi‚ 2012). Zara as one of the world’s most successful fast fashion brand (FFB) retailers has applied brand extension into its brand development. The purpose of this report is to examine the brand extensions strategy of Zara which include these areas: the marketing objectives of brand extension‚ the relationship between competitive advantage of Zara and the brand extension strategy‚ the model and concept of evaluate customers’ attitude

    Premium Brand Branding Brand management

    • 1928 Words
    • 8 Pages
    Powerful Essays
Page 1 31 32 33 34 35 36 37 38 50