1. As completely as possible‚ sketch the supply chain for Zara from raw materials to consumer purchase. First of all‚ a designer team in Arteixo‚ Spain sketches out the new styles and clothe lines. It does so after consulting with ‘commercials’ (the term for people who act as connection among the designers and the chain’s 2‚800 global store managers). After that‚ the designer team decides which fabrics offer the best combination of fashion‚ quality and price. Then they electronically send the
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3.1 HISTORY and BACKGROUND ZARA is the flagship chain store for the Spanish Inditex Group owned by Amancio Ortega‚ who also brands such as Massimo Dutti and Bershka. It was first open in 1975 in La Coruna‚ Galicia‚ Spain. Originally a lingerie store‚ then the product range expanded to incorporate women’s fashion‚ menswear and children’s clothes (5). The international adventure began in 1988‚ opened its first foreign store in Oporto‚ Portugal. The market growth remained mysterious and it kept growing
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operating system for its store terminals and has no full-time network in place across stores. Despite these limitations‚ however‚ Zara’s parent company‚ Inditex‚ has built an extraordinarily well-performing value chain that is by far the most responsive in the industry. Therefore the major problem to the company is to decide whether it has to upgrade the present system and by doing so‚ risking the reliability they have with the current system or to continue with the present DOS based system which will
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Fakultät für Betriebswirtschaft PS - Unternehmensführung Term – Paper „Zara - Case Study“ WS 2012 Seminararbeitgruppe: Severin Springer Hans Kahofer Raphael M`Barek Antoine Eber Table of content 1. Case Introduction.........................................................................................................................1 1.1 Mission‚ Vision
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Case Study 14.3: EFI Logistics Questions 1. Do EFI’s marketing strategies appear to be appropriate? The EFI’s marketing strategies is to not lose the customers they have‚ and this means that they have to respond to each call quickly and knowledgeably‚ and then providing excellent service. Excellent service means making all of the arrangements and preparing all of the paperwork quickly and accurately‚ and following through to ensure that everything goes as scheduled. The company’s web page is
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Sewing up the Competition - Innovation in the Textile and Clothing Industry Manufacturing doesn’t get much older than the textile and clothing industry. Since the earliest days when we lived in caves there’s been a steady demand for something to wrap around us to keep warm and to protect the more sensitive bits of our anatomy from the worst of the elements. What began with animal hides and furs gradually moved into a more sophisticated activity with fabrics woven from flax or wool – and with
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Zara: IT for Fast Fashion Identification of issues: The case study‚ Zara: IT for Fast Fashion‚ focuses on the retail giant‚ Inditex‚ and how its largest retail chain‚ Zara‚ has been so successful with their business model of high fashion‚ product variation‚ low cost‚ speed‚ and flexibility. Several issues are identified in this case study. One glaring issue that is apparent relates to the fact that a long term Information Technology (IT) strategy does not exist. There is no formal
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| | | | [STRATEGY OF ZARA & BURBERRY] | | TABLE OF CONTENTS INTRODUCTION……………………………………………………………….1 STRATEGIES……………………………………………………………………..1 CONCLUSION: COMPARISON ZARA VS BURBERRY…………….4 REFERENCES.……………………………………………………………………5 Introduction ABOUT ZARA… Zara started operations in Spain in 1975‚ and now operates in 74 countries worldwide. Zara is one of the largest international fashion companies and it is owned by INDITEX‚ one of the world’s largest distribution
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Tempo Ltd Ashley M. Powers BUS 632 – Advanced Logistics 08/27/2012 Doctor Erick Aguilar Tempo Ltd Tempo Ltd. is a company in Antalya‚ Turkey established by eutrepreuer‚ Faith Terim‚ in 1989. “The focus of his business was to buy goods from nearby foreign sources and then find buyers for those products in the domestic Turkish market.” (Woods & Murphy‚ 2010‚ p 109). Currently‚ the company has connections in most European countries and Terim works very hard to keep theses connections
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Logistics - a practical approach Part 1: The foundations of Logistics Chapter 1: Introduding Logistics - Logistics is more than just Transportation - Involves aspects like procurement (Beschaffung)‚ sourcing‚ planning‚ storing‚ control and distribution (Verteilung/Austeilung) - Shift towards placing production in Central Europe b/c production is cheaper - Delivery: customer gets what he ordered‚ where he wants it and at the right time‚ not too early & not too late
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