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    ZARA: THE TECHNOLOGY GIANT OF THE FASHION WORLD 2010 BACKGROUND Zara brand is the flagship chain store of Inditex Group; the Inditex Group is integrated by: ZARA‚ OYSHO‚ UTERQÜE‚ BERSHKA‚ STRADIVARIUS‚ MASSIMO DUTTI‚ and PULL AND BEAR. The owner of Inditex Group is the tycoon Amancio Ortega‚ the group headquarter is located on Coruña‚ Galicia‚ Spain‚ this was the place where the first Zara store opened in 1975. Zara has resisted the industry-wide trend towards transferring fast fashion production

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    Comparison of Zara and Benetton Supply Chains REPORT Master Supply Chain and Purchasing Management (MSCP) Date 11.02.2010 Outline I. Supply Chain strategy 3 II. Supply Chain structure 5 III. Supply Chain processes 6 IV. Supply Chain management practices 7 V. Supply Chain performance 8 VI. Strengths and weaknesses 9 Bibliography 10 Appendix 11 I. Supply Chain strategy The purpose of this report is to compare the supply chains of Zara and Benetton‚ two global players of

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    Introduction     Zara  is  a  fashion  retailer  established  in  1975  by  the  Spanish  group  Inditex  founded  by   Amancio  Ortega  Gaona.  Inditex  runs  over  more  than  5400  stores  worldwide  and  owns   brands   other   than   Zara   such   as   Massimo   Dutti‚   Breshka‚   Oysho‚   Pull   and   Bear   and   Stradivarius.   Inditex   headquarters

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    on the Spanish retail giant‚ Inditex and how its largest retail chain Zara has been so successful through its simple business model of speed‚ flexibility‚ and high fashion. As of 2002‚ Inditex had six separate chains: Zara‚ Massimo Dutti‚ Pull & Bear‚ Bershka‚ Stradivarius‚ and Oysho. Each chain operates independently and is responsible for its own strategy‚ product design‚ sourcing and manufacturing‚ distribution‚ retail. Zara is by far the largest‚ most profitable‚ and most internationalized of

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    D.H. Lawrence’s 1926 short story‚ The Rocking Horse Winner‚ can be seen as an exemplum of love and materialism to coexist. The various family members in the story expose the greedy and materialistic obsession. The mother in the story‚ Hester‚ portrays an unsatisfiable desire for a luxurious lifestyle. Although Hester was born beautiful and “started with all the advantages”1(436)‚ Hester believes she has become unlucky after marrying. In an attempt to satisfy his mother’s desires‚ Paul‚ “went off

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    QUESTION 1 As completely as possible‚ sketch the supply chain for Zara from raw materials to consumer purchase. ANSWER ZARA’S SUPPLY CHAIN Description Zara makes about 40% of their raw material (fabric). The remaining 60% is outsourced from within Spain‚ mostly from the La Curuna. Designing of clothes at Zara is done by creative teams of over 300 professionals at the headquarters in La Curuna‚ Spain. They act on the information fed to them from the stores managers. The first stage in

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    Nowadays‚ Zara and Chanel are known worldwide as two successful brands. The former is a mass clothing retailer whose production takes only weeks whereas the latter is perceived as one of the most established retailers in haute couture‚ specialising in luxury goods whose production takes months. Zara has more than 800 stores worldwide‚ in sharp contrast to Chanel which has about 160 boutiques (wilkepedia). Coco Chanel founded her brand 106 years ago while Amancio Ortega created the Zara label 35

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    The love and affection of a mother towards her family plays an important role. In the short story "The Rocking- Horse Winner" written by D.H Lawrence‚ the mother’s attitude undergoes a development. In the beginning of the story‚ she tends to be self obsessed. As the story progresses‚ she turns into a concerned mother. Towards the end of the story she realizes the danger of unbridled greed‚ as she loses her son. In the beginning of the story‚ the mother portrays a role of self obsessed woman‚ who

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    Introduction The essay is based on a case study which is related to the study of Zara. Within this essay it evaluates the production and logistics techniques utilised by Zara. The essay outlines the quick response (QR) and how it impacts the inventory levels and customer service. Hence the essay outlines systems used and how these help to utilise the competitive advantage within the clothing market. Zara uses a vast number of production and logistics techniques which help utilise the competitive

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    Social environment: With the huge numbers of store (one more is opening in Sydney‚ Australia)‚ Zara has settled in many countries. Therefore‚ the firm must respect the culture of each kind of customers‚ wherever they are from. Zara must create clothes that fit to every kind of culture around the world. Moreover‚ Zara only employ people that live next to the store. By encouraging local employment‚ Zara helps the country to fight Unemployment. -The Legal environment: The great numbers of shops

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