merchandising system is essential to the success of any retail business. I intend to focus this merchandising report on Zara‚ a ladies fashion retailer and HMV‚ an entertainment megastore. These two companies have specific buying and merchandising strategies‚ which are tailored to the needs of their products. This report will explore the similarities and differences within each company ’s strategies‚ and identify factors that determine them. Range Selection and Planning When selecting merchandise it
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successful Supply Chain Management at Zara‚ a flagship chain store of Inditex Group based in A Coruña‚ Spain. The Make-Buy decision The make or buy decision entails choosing between manufacturing a product in-house or purchasing it from an external supplier. When making this decision‚ the two most important factors to consider are cost and
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source in different parts of world. Retailers and markets tend to rely on full-package sourcing networks‚ in which they buy ready-made apparel primarily from Asia‚ where manufactures in places like Hong Kong‚ Taiwan‚ and South Korea have historically specialized in this kind of production. As wage levels in those countries have gone up‚ Asian manufacturers have tended to develop multilayered global sourcing networks where low-wage assembly can be done in other parts of Asia‚ Africa‚ and Latin America
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“Offshore sourcing: its nature and scope”‚ International Journal of Purchasing and Materials Management‚ Vol Gereffi‚ G. (1994)‚ “The organization of buyer-driven global commodity chains: how US retailers shape global production networks”‚ in Gereffi‚ G Gereffi‚ G. (1999)‚ “International trade and industrial upgrading in the apparel commodity chain”‚ Journal of International Economics‚ Vol George‚ A. (1998)‚ “Li & Fung: beyond ‘filling in the mosaic’‚ 1995-1998”‚ Manuscript no Han‚ S. (2003)‚ The
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1. What alternative should Barney Rubble consider when addressing the problem? When addressing the problem of sourcing‚ Mr. Barney should consider other after sales services such as the cost of maintenance of the supplied equipment. Barney should pay more attention to the cost charged on the health facility for such services as they increase further the overall cost of the supplies (www.achsm.org). As a solution to this‚ he should focus on the healthcare’s strategy which requires that they source
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business case for option #3‚ the PCB In-sourcing proposal. What is the benefit? What is the risk? How do you compare this proposal to option #1 and #2? Benefit: a. Better performance in management‚ quality and delivery. When PCB is in-souring facility‚ the management team of Stryker Corporation can directly control the production process‚ which is more efficient and could obtain better quality in products. Secondly‚ when the production of PCB is in-sourcing‚ it will be much easier for Stryker
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Group 6 Team Assignment: Crowd sourcing Ethical Dilemma The decision on whether to stick to the principles of your artistic side or to continue the success of the new company plan is a difficult one. The founder of the company had always wanted the t-shirts to be designed by graphic artists in order to make sure that each of the designs was a work of art. Unfortunately‚ the sales of the company began to be stagnating for the first time in the company’s history. In order to jump-start sales‚
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New collection Launch | Marketing Plan 22.10.2009 1 SITUATION ANALYSIS Zara Brand Wheel Fashionable clothes Varied assortment Trendy colors Feminine cuts Fashionable product lines for moderate costs Customer-‐centered business Runway trends adapted for the streets Brand Essence Fashion-‐oriented woman Trendy in every situaFon
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The middle-aged mother buys clothes at the Zara chain because they are cheap‚ while her daughter aged in the mid-20s buys Zara clothing because it is fashionable. Clearly‚ Zara is riding two of the winning retail trends - being in fashion and low prices - and making a very effective combination out of it. Much talked about‚ especially since its parent company’s IPO in 2001‚ often admired‚ sometimes reviled‚ but hardly ever ignored‚ Zara has been an interesting case study for many
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sold apparel‚ footwear‚ and accessories for women‚ men‚ and children through Zara and other five chains around the world. The six retailing chains were organized as separate business units within an overall structure that also included six business support areas and nine corporate departments or areas of responsibility. They are separate in the sense that each chain is responsible for its own strategy‚ product design‚ sourcing‚ and manufacturing‚ distribution‚ and image‚ personal and financial results
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