rendah tapi mempunyai pangsa pasar yang relatif tinggi. Dengan posisi ini stars‚ PT. Unilever Indonesia‚ Tbk. dapat memilih untuk melakukan strategi seperti market penetration‚ market development‚ product development‚ backward integration‚ forward integration‚ horizontal integration‚ di posisi Cash Cows‚ dapat mencoba melakukan strategi product development atau concentric diversification. http://harningsih-ningsihblog.blogspot.com/2010/05/boston-consulting-grup-matrix-pada-pt.html An Example?
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Current Situation: In the last fifteen years‚ Shell International has undergone many changes in their organizational structure. Three major events‚ the Brent Spar incident‚ human rights problems in Nigeria‚ and shareholder activism moved Shell to do a thorough examination of their company. After many attacks by activists‚ Shell first‚ changed from a complicated matrix form of organization to five worldwide business units. These units were exploration‚ production‚ oil products‚ chemicals‚ gas
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regarding each of these positions. (5 marks each) a. Jessica Menchella and Nathan Lunn were discussing the recent acquisition of Shoppers Drug Mart by Loblaw Corporation. According to Jessica‚ this was a horizontal merger; according to Nathan it was a vertical merger. b. James Chewka and Sheema Amin were discussing payments made by franchisees to franchisors. James thought it better to pay high up-front fees‚ and lower royalties; Sheema believed the opposite to be true; i.e.‚ it would be better to pay
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I The role of accounting in general is to provide useful and relevant key information to assist management in its decision making. Due to scarce resources‚ emerging change in quality of life or way of life‚ threats from competitors in terms of product substitutes and product innovation‚ demands for sustainable environment and compliance to government regulations‚ companies need to adapt to these changes and position the company’s activities and resources to maintain its market share and
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Michael Porter’s five forces Analysis is a tool for the structural analysis and shape the competitive structure of the company. The objective of strategic planning is to modify these competitive forces such that the company’s position is improved. Management can decide how to influence or to develop industry characteristics‚ based on the information given by the Five Forces model. There are: 2.1 Threat of New Entrants: New entrants to an industry can raise the level of competition‚ thereby
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Industry Q1 Why did Bird’s Eye develop a vertically integrated Company? Q2. What Competitive Advantage did Bird’s Eye build over integrated producers? Q3. Why did the frozen food industry de-integrate? Q4 What could Bird’s Eye done to stop de-integration of industry? Q5 What should Bird’s Eye do now? Case: RPG Enterprises‚ 1995 Q1 What are key goals that RPG Enterprise has set for itself? Q2. How group affiliations help the individual businesses as compared to stand alone Indian businesses
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Disney’s competitive strategy 1) Vertical integration 2) Strategic alliances 3) Corporate diversification 4) Creative content 5) International strategy Sometimes it’s not worth it to vertically integrate because then you hold all of the risk if an investment goes wrong. My first example of Disney’s strategy is actually the antithesis of vertical integration- outsourcing. The Year: 1991 The Goal: Produce of 3D films to reduce risk in case of failure in the industry The
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Starbuck is implementing a strategy of backward vertical integration‚ they direct purchase bean from coffee grower‚ and established company owned and operates roasting plants‚ warehousing and distribution facilities‚ and that it will able to ensure bean supply and receive it with a reasonable price. In case‚ Starbucks bought Evolution Fresh‚ which provide health juice to several retailer and company owned store‚ and then company built factory in California in 2013‚ in order to support the rollout
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Amercian Apparel -largest clothing manufacturere in the US. It is a vertically integrated clothing manufacturer‚ wholesaler‚ and retailer that also performs its own design‚ advertising‚ and marketing. It is best-known for making basic cotton knitwear such as T-shirts and underwear‚ but in recent years it has expanded - to include leggings‚ leotards‚ tank tops‚ vintage clothing‚ dresses‚ pants‚ denim‚ nail polish‚ bedding and accessories for men‚ women‚ children‚ babies and dogs. -Who is the
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Case Analysis: Foxconn Human capital management & Supply chain responsibility Foxconn has very poor human capital management. In fact‚ their management of human resources almost resembles the old feudal land owner and peasant relationship. Everyone is subservient to authority and this culture of fear originates from the ‘feudal lord’ Terry Gou‚ the apex of the organization. He displays pictures of himself with various people in power and also has bizarre
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