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    Case Study 2

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    FLOW FROM FINANCING Decrease in long-term debt (12.9) Net cash flow from financing ($12.9) Net increase (decrease) in cash ($10.0) Beginning cash 37.2 Ending cash (calculated) $27.2 Actual ending cash (Check figure) $27.2 2. Use the Du Pont equation to obtain a rough feel for Commonwealth’s financial condition as compared to national averages. What are your conclusions? Du Pont Analyses: 2012 2013 Ind. Avg. Total margin 3.67% 5.73% 2.90%

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    Case Study 2

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    Table of Contents Internal Control: Avoiding the Next Catastrophe To quote Edmund Burke “Those who don’t know history‚ are doomed to repeat it”. Here we are‚ thirteen years removed from the Enron scandal. The aftermath led to the Sarbanes-Oxley Act of 2002 and stricter regulations on companies going public. People have a tendency to believe that things like this can only happen to massive companies‚ but we must remember that Enron once started off as a small company‚ a company like LJB

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    case study 2

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    Do a brief market opportunity analysis for Disney‚ identifying the major markets that Disney has expanded into The market opportunity analysis endeavors to estimate the size and sales potential of a specific market segment of interest to you as a franchisee while also assessing key competitors in the specific market segment. It is important as a franchisee that you take the time to analyze your market opportunity in a specific target market area: Movie‚ Music‚ and TV shows. It’s obvious that

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    Zipcar Case Summary

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    1. Executive Summary Zipcar‚ a self-service car company with the largest active membership base of any car-sharing service in the United States‚ is facing a problem with the availability of the vehicle at appropriate time. This situation arises when the customer failed to return its car on time and the next customer is waiting at the parking spot with no car to drive despite following proper procedure in reserving a car online. I have determined that I must investigate and reach recommendation

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    Zipcar

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    Car-sharing & Zipcar Back in 2000‚ in lieu of overcrowding in the US car rental market‚ Zipcar implemented a blue ocean strategy and established its car-sharing business as the dominant alternative to car ownership. Compared to car rentals firms that charge users on a per day basis‚ Zipcar offers users the flexibility of deciding the number of hours and distance of car usage. In addition‚ unlike car rental firms which require customers to pick up the cars from their offices‚ Zipcar allows members

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    ZipCar

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    Zipcar Case Study 2Zipcar Zipcar was an answer for customers who want to rent a car for a few hours in their home city‚ rather than for a few days from a traditional rental agency. Car reservations were for a specific pick up time and location around the city‚ often in neighborhoods so the customers need only to walk to pick up their reserved car. Customers applied for a Zipcard‚ which enabled them to reserve a car online and unlock their car when they arrive at the car’s location. The company

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    Zipcar Case Analysis

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    1. What are the challenges facing Zipcar? Two prominent challenges that Zipcar faces currently are: Internal organizational challenges due to Merger with Avis – A merger between 2 companies of different size‚ values and culture always possess some challenges along with benefits. 3 potential challenges due to this merger could be - creating cultural synergies between a large conglomerate with established business practices with a relatively small entrepreneurial organization with innovative ways

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    Zipcar

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    Zipcar: “It’s Not about Cars – It’s about Urban Life” Zipcar’s service is the benefit of having a car‚ without actually owning one yourself. Zipcar first started out with the focus on the green-minded customers using promotional pitches such as “We <3 Earth.” It wasn’t long before CEO Scott Griffith decided to expand the service to urban customers living in cities too big to own a car‚ but still needed a reliable‚ comfortable‚ and stylish way to get around. Zipcar strategically places its

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    Taco Bell Case Study 2-2

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    due to lingering concerns related to allergens. In November 1999‚ customers in California‚ Arizona‚ Minnesota‚ North Dakota‚ and South Dakota were sickened with E-Coli O157:H7 tainted ground beef. Unfavorable Media Exposure September 15‚ 2000 Page 2 of 3 In 1999‚ the European Parliament imposed tighter restrictions on the use of genetically modified foods. In August 2000‚ certain nongovernmental organizations (NGOs) began public debates related to

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    Zipcar

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    Porter’s five forces applied to Zipcar Threat of new entrants: Potential new entrants include existing car rental firms‚ companies that currently supply cars to car-sharing businesses (such as Volkswagen)‚ and new start-up car-sharing ventures. As Zipcar is operating in only Boston‚ there are opportunities for new entrants (with sufficient resources) to establish themselves as dominant car-sharing service providers in other cities. This threat to the profitability of Zipcar’s planned future expansion

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