The Role of Leaders in Influencing Unethical Behavior in the Workplace Linda Klebe Treviño Michael E. Brown A fter years of focusing on explaining and predicting positive employee attitudes (e.g.‚ job satisfaction‚ employee commitment) and behaviors (e.g.‚ employee citizenship‚ work performance)‚ organizational behavior researchers have increasingly turned their attention to understanding what drives costly misconduct in organizations (Bennett & Robinson‚ 2000; Giacalone & Greenberg‚ 1997;
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ZIPCAR value proposition Cost saving Convenience ZIPCAR is perfect answer for customers who wanted to rent a car for a few hours in their home city: - ZIPCAR value proposition - - Zipcar cost was cheaper than owning a car Convenience achieved by automation ( online booking‚ data transmission between car an system) ZIPCAR encourage use of public transport Eco Friendly ZIPCAR business model Customer relationshi p Car leasing Key components of ZIPCAR
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1.0 INTRODUCTION In managing the business which provides pure services to the customer‚ company need to ensure that the service delivered is meeting with expectation and satisfied the customer. The quality of services is considered to be a critical success factor for the service companies. Service is close conceptual as well as empirical link to customer satisfaction turned it into the core marketing instrument‚ making it the most researched area in services marketing (Fisk et al.‚ 1995; Bolton
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indicators that shows that Zipcar is indeed a high potential venture. Below are the criteria in brief 1.0 Industry & Market Market: The revolutionary concept certainly provides an alternative to public transport. Furthermore the car sharing concept is really useful for the public in a overcrowded city with limited parking & expensive parking fees. This is clearly not an untouched segment because there are other 2 competitors operating. • Customer: The target customers are educated and internet
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Riley Eichhorn Zipcar: Refining the Business Model The idea for Zipcar began in 1999 when Antje Danielson approached Robin Chase with her new idea for a start up – car sharing. Danielson had observed the concept of car sharing on a vacation in Germany‚ which she noted was a trend throughout Europe. Chase agreed to partner with Danielson and they began to develop their business plan and to seek funding for it. The entrepreneurial opportunity is definitely large enough for Zipcar to capture value
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Consumer behavior and factors influencing buyer behavior By Pyarimohan Mohapatra Consumer behavior is an attempt to understand & predict human actions in the buying role. It has assumed growing importance under market-oriented or customer oriented marketing planning & management. Consumer behavior is defined as “all psychological‚ social & physical behavior of potential customers as they become aware of‚ evaluate‚ purchase‚ consume‚ & tell others about product & services”.
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- Consider this Case The Boss’s Great Idea (pg. 57) 1. What should Mario do to get his employees thinking about the better listening ideas described in the chart? What Mario should do to get his employees thinking about the better listening ideas is to make a quick meeting before work and altogether read the better ideas and create scenarios for each one to give examples as to what is meant by each one. 2. How likely is it that people will recognize and change their behaviors based on this brief
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Table of Contents Introduction 1 Question A 3 I. Target Market 3 II. Market Analysis 5 Size of market 6 Growth of Market 8 III. Market Behaviour & Lifestyle of Market 8 Personality & Lifestyle 8 Perception 12 Learning 17 Motivations 20 Attitudes 23 Question B 25 Starbucks and OldTown 26 Lavazza and Illy 26 Crimson Cup Coffee 27 Conclusion 29 Reference 30 Book 30 Journal 30 Online Resource 30 Appendices 34 Introduction Coffee is a drink being consumed from centuries
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Introduction Ethical behavior is that accepted as morally "good" and "right‚" as opposed to "bad" or "wrong‚" in a particular setting. Is it ethical to hide information that might discourage a job candidate from joining your organization? Is it ethical to ask someone to take a job you know will not be good for his or her career progress? Is it ethical to ask so much of someone that they continually have to choose between "having a ’career’ and having a ’life’?" The list of questions can go further
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Abstract “Motivational Factors influencing Service Quality of customer care representatives. Background: Service Quality is one of the critical factors for the success of any BPO organisation across the globe. It is recognised that the superior service quality if sustained will transform into a distinctive competence that would result in creating competitive advantage to the firm. The chief factor that determines the service quality is the employees‚ as their performance directly influences it
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