THE INFLUENCE OF INTERNAL MARKETING ELEMENTS ON BRAND IMAGE OF SELECTED CAR RENTAL COMPANIES IN SOUTH AFRICA STUDENT NAME XXXXXX (student number) Thesis submitted in fulfilment of the requirements for the degree PhD in Marketing Management in the Faculty of Management at the University of Johannesburg JOHANNESBURG September 2009 Supervisor: Prof xxxxx Co-supervisor: Dr yyyy Table of contents ____________________________________________________________________________
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Company Name: London General Insurance Company Limited (An INSURANCE ENTITY of the Warranty Group‚ UK) Main Contact Number: 0330100 3880 Operating Hours: Monday to Friday‚ 9am to 6pm HQ Address: Twenty Kingston Road‚ Kingston Road‚ Staines-Upon-Thames‚ Surrey‚ England‚ TW18 4LG Website: http://www.thewarrantygroup.eu/uk London General Insurance Customer Service or Sales Team Contact Number 0330 100 3880 London General Insurance customer service or sales team contact number is 0330 100 3880. Specialists
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Insurance & technology to better serve Emerging Consumers: Learning to improve access & service Zurich Financial Services Group Contents Acknowledgements A note on the authors Introduction I. A new data universe: understanding customers better Data mining Monitor behavior and trends Implications for insurance The bank in your hand: providing financial access through mobile phones Branchless banking SMS advertising and sales Implications for insurance 1 1 2 3 4 4 5 II. 6 6 8 9
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Marketing Assignment Contents Marketing Assignment 1 INTRODUCTION 1 1. MARKET SEGMENTATION AND TARGETING 1 2 POSITIONING 1 3. INTEGRATED MARKETING COMMUNICATION 2 3.1 CONSISTENCY 3 3.2 THE PROMOTIONAL MIX 3 DIRECT MARKETING 5 3.2.1 Advertising 5 3.2.2 Sales Promotion 5 3.3.3 Events 6 3.3.4 Public Relations 6 3.3.5 Merchandising And POP 6 3.4 THE NEW MARKETING MIX 7 3.5 BUSINESS STRATEGY 7 4.GENERIC CRITICAL SUCCESS FACTORS 8 Figure 5. A Model Of Integrated Marketing
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F – 210 Insurance and Risk Management A report on Accident Insurance in Green Delta Insurance Company Ltd. & American Life Insurance Company Ltd. University of Dhaka Topic Accident Insurance in Green Delta Insurance Company Limited and American Life Insurance Company Limited Submitted to Pallabi Siddiqua Assistant Professor Department of Finance Faculty of Business Studies University of Dhaka Submitted By Group 01 Section – A 18th
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Objective Our main objective is to know and evaluate the Digitel’s technical operations and strategies and how they became successful despite of its existing competitors. Central Problem Before the acquisition of the Digitel network‚ a lot of their mobile network subscribers are complaining about the signal that they supplied to their customer especially in Metro Manila area. Sun uses the 1800Mhz band which uses less power but also provides less coverage as opposed to the 900 Globe and Smart user
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INSURANCE COMPANIES WITH SPECIAL REFERENCE TO MAJOR LIFE INSURANCE COMPANIES SYNOPSIS SUBMITTED FOR REGISTRATIO N OF Ph.D RESEARCH WORK R.T.M. NAGPUR UNIVERSITY 2011 OBJECTIVES: To examine the challenges faced by insurance companies
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Running Head: WORK REDESIGN IN INSURANCE COMPANY Case for Analysis: Work Redesign in an Insurance Company 1. Explain which core characteristics of the employees’ jobs will be changed if the consultant’s recommendations are accepted. Answer: The core characteristic that needs to be changed according to the consultant’s recommendation is the job range. Employees only had a job depth but very little job range. The consultant suggested the company to change operation structure to a client
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Allstate Insurance Company | Business 520 Dr. Edward M. Slover | | 7/25/2010 | In this paper I will discuss Allstate company goal setting‚ diversity index‚ my recommendation of high performance rewards systems and if I would be motivated by Allstate Diversity Index and QLMS. 1. Using the model for goal setting‚ evaluate Allstate goal setting process to determine whether or not Allstate has an effective goal setting program. In evaluating Allstate company goal setting
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ASSIGNMENT ON PRINCIPLE OF INSURANCE ASSIGNMENT TOPIC “JIBAN BIMA CORPORATION” INTRODUCTION: The Jiban Bima Corporation (JBC) is the lone state-owned life Insurance company in Bangladesh‚ which started its maiden journey on 14 May‚ 1973 with assets and liabilities worth TK. 15.70 crore (157 million) of defunt 37 life Insurance companies. Since its inception‚ JBC is working among the people of Bangladesh with two basic objectives: firstly‚ to cover
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