Before We Start
Our Objectives
1. Make the prospect believe that he has a need for your product or service;
2. Convince the prospect that it is essential to fulfill this need;
3. Persuade him that your product or service rather-than the competitor’s-is the answer to his need; and
4. Make it known to him that it is critical to act now!
Qualities A Powerful Sales Presenter
1. Informed- The ahente should be the source of information. A professional sales person not only knows their product but also their major competitors as well. One of their bigger responsibilities is to educate their client so they can make the right decisions. Also, the more data you convey the more convincing you become and as much as possible respond to all the questions posed by your customer. In other words, prepare!
2. Caring- A great sales presenter exerts efforts to gather information about his buyer. The result is an increased capability to customize your presentation to the needs and peculiarities of the client.
3. Cool- This trait is needed especially in challenging presentations. Sometimes clients test the mettle of the presenter by going out of bounds and getting personal. In these situations, You should have enough presence of mind to address the real concern amid the outbursts and answer directly but tactfully.
4. Emotionally honest- Tell the truth! Believe in your company, your products and in yourself. Only then you can easily make a believer out of your client. If you are emotionally honest, you can look at your client straight in the eye and enhance your credibility and sincerity. If you are not being truthful, your customers will sense this and subject you to more scrutiny. There is no place in the world of selling for ahentes who lie just to get the sale.
5. Decisive- Give straight answers! No ifs and buts. Or if you do not know the answer, admit it. Your customer will appreciate your honesty and confidence. Don’t ever, guess.