Advertisement, Good or Not?

Advertisement, Good or Not? Advertisement is news or a message that is made for persuade or influenced people to be interested in the product or service that a company offers. It means that every ad must be persuasive. There are many kinds of ads; based on its nature of advertisement, it is divide into Commerce ads and Non-commerce ads. Commerce ads made for influencing people in order to have, buy and use the product that has been advertised. On the other hand non-commerce ads made to get people’s attention so they will be sympathetic or give a support to the ads. In the daily life people often see an advertisement; in television, in news paper, in internet, in radio and at the road, posted on billboard. The advertisement will influence people’s behavior and physicology, because people’s culture and life style are based on what they have seen and feel then they will implement it in their daily life. In this case, modern people’s life will be influenced by the information that they get in their daily life. By watching and hearing an advertisement, people will get two sides of effect, they are disavantages and advantages. The effect that people get is based on how people respond to the advertisement, and if people dont want to get the disadvantageous side of advertisement, they have to know how to respond to it.
The main function of the ads is to promote a product in order to look more interesting and able to get consumer’s attention. There are many ways that company do to get the consumer’s attention through an ads, like in a humorous , strange , controversial way, etc. However many ads do not only want to promote their products but also want to give some moral message to people so that it can useful to people’s life. For example, cigarette advertising “GUDANG GARAM”. It show that a scholar who is able to be a motorist taxi only. He is constantly humiliated by the other motorcycle taxi riders because of his bachelor’s degree. His unfortunate fate changes when