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American Eagle Outfitters Executive Summary

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American Eagle Outfitters Executive Summary
American Eagle Outfitters, Inc.
The American Eagle Outfitters clothing company was founded in 1977. This company has a brand recognition of the bald eagle above their name, they also go by “AEO”. Their primary focus is apparel sales to the younger generations. They have expanded their market to include a product line call “Aerie” which produces lingerie, bras, and panties; furthermore, this line meets the demands for all sizes and shapes of females today (Bethel University, 2017). Through due diligence and market research, they have created an accessories line that includes purses, watches, jewelry, hats, key chains, and temporary tattoos. Additionally, they have developed a personal care line for men and women (American Eagle Outfitters,
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Therefore, the fiscal year ends on the last Saturday of January. The information that will be provided later has been gathered from American Eagle Outfitter’s Form 10-K. The most recent reporting year end, according to the statement of operations was January 31, 2015 (Bethel University, 2017).
On the Form 10-K, the American Eagle Outfitters company names their statement of financial position as a balance sheet. The number of years represented on the balance sheet was one year. The fiscal year was beginning February 1, 2014 and ending January 31, 2015 (Bethel University, 2017).
On the Form 10-K, the American Eagle Outfitters company names their income statement as a statement of operations. The number of years represented on the statement of operations was two years. It began February 2, 2013 and ended January 31, 2015 (Bethel University, 2017).
The statement of cash flows on the Form 10-K for the American Eagle Outfitters company states the time frame as February 2, 2013 and the time frame ends with January 31, 2015. Therefore, the number of years represented was two years (Bethel University,

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