Vision Statement (Actual):
“To be a leader in the support industries for the oil and gas sector.”
Mission Statement (Actual):
“To excel in the manufacturing of the highest quality steel pipes used by the oil and gas industry, water distribution, and construction industries, whilst adopting the latest technology and providing significant employment opportunities and enhancing the future prospects of our employees.” component Mentioned or not
1. Customer the oil and gas industry, water distribution, and construction industries
2. Product or services
Steel pipes
3. Markets
Not mentioned
4. Technology
Latest technology
5. Survival growth and profitability
Not mentioned
6. Philosophy
Not mentioned
7. Self-concept
Not mentioned
8. Public image providing significant employment opportunities
9. Employee enhancing the future prospects of our employee
Mission Statement (Proposed):
“To excel in the manufacturing of the highest quality steel pipes(2) used by the oil and gas industry, water distribution, and construction industries(1), in Saudi Arabia, the rest of the GCC, Middle East, and North Africa(3). Sustaining maximum value for our stockholders (5). As we make the most of our knowledge and experience (7).a commitment to quality (6) in is readily visible in the investment of sophisticated computer-controlled technologies (4) and providing significant employment opportunities (8) and enhancing the future prospects of our employees (9).”
EXTERNAL ASSESMENT:
Key external factors weight rating
Weighted score opportunities 1. There is growing demand for large- and medium-sized pipes among petroleum and natural gas industries in Saudi Arabia
0.18
4
0.72
2. Publicly listed company on the Saudi market
0.08
3
0.24
3. Approved by the capital market authority(CMA)
0.09
3
0.27
4. Costs of materials needed to operate the production facility (oil, gas, and electricity) are cheaper in