BALANCE SCORECARD OF DAVID’S STRATEGIC MODELLING AT INDUSTRIAL BUSINESS FOR NATIONAL CONSTRUCTION CONTRACTOR OF INDONESIA
Anik Ratnaningsih , Nadjadji Anwar , Patdono Suwignjo , I Putu Artama Wiguna
1 1 2 3 2
Doctorate Programme of Civil Engineering, Institut Teknologi Sepuluh Nopember; Lecturer of Civil Engineering Department, Universitas Jember, Jember. 2 3 Professors of Civil Engineering Department, Industrial Engineering Department; Institut Teknologi Sepuluh Nopember Surabaya, Surabaya (INDONESIA) ABSTRACT
The condition of contractor services development to decrease, global economic impact, and the indication of lower capacity and competitive power of construction services or contractor in global market are caused by the limitation of strategic planning applied by the national contractor industries in formulating company’s business strategies. The purpose of this research is to establish the suitable business strategy modelling for contractor industry in Indonesia. The analysis method applied is factor analysis. Since one of the purposes of construction business refers to a profit oriented business, therefore, this research will apply the 4 (four) BSC (Balance Score Card) model perspectives combined with the David’s model. The samples of the research are those contractors of 6 and 7 grades. Questionnaire is applied for data collecting method. Data obtained results will be applied to determine the company’s position and condition by factor analysis at 4 perspectives, namely customers, finance, business processes, learning and growth. The data results will be applied to analyse the company’s position and condition as an input stage to establish IFE, EFE, CP matrixes. The matrix of input stage will be applied to the next analysis at matching stage. This stage produces TOWS, SPACE, BCG, IE, and GS matrixes by analysing the loading factor with factor analysis. The said factor
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